Will Paterson

Subscribers 996K

Videos 998

Views 69.5M

Channels Like Will Paterson

Will Paterson covers graphic design, logo design, hand lettering, and brand identity, sharing tutorials, design insights, and portfolio-related content. The channel emphasizes tutorials and process-focused videos with topics on logo design, typography, color, and workflow, plus reviews of subscriber work; recent uploads show a mix of design critiques, brand projects, and practical design tips. With 996K subscribers and approximately 998 videos published since joining in 2012, the channel averages around published content that garners roughly 323.6K views per video, reflecting a strong tutorial and design-focused audience.

AI summary

Similar Channels

We found 48 YouTube channels similar to Will Paterson

Satori Graphics YouTube channel thumbnail

#1

Satori Graphics view on YouTube ▶

91% relevance

Subscribers 1.6M

Videos 1.2K

Views 91.7M

Appearances 34

SERP 100%

Similarity 85%

logo design tips graphic design tutorials logo critique techniques

Both target logo design and graphic design tutorials with high search overlap on 'logo design tips' and 'graphic design tutorials' (100% search overlap; 85% content overlap), indicating similar audience and instructional approach in branding visuals.

AI summary

#2

Jack Watson view on YouTube ▶

68% relevance

Subscribers 42.8K

Videos 124

Views 2.3M

Appearances 15

SERP 45%

Similarity 83%

brand identity essentials brand identity case study brand guidelines creation

Focuses on brand identity essentials and case studies, aligning with Will Paterson’s audience through high relevance to branding concepts, though his content emphasizes practical design tutorials more than strategic guidelines (45% search overlap vs 83% content overlap).

AI summary

The Futur Academy YouTube channel thumbnail

#3

The Futur Academy view on YouTube ▶

64% relevance

Subscribers 435K

Videos 132

Views 14.8M

Appearances 13

SERP 35%

Similarity 84%

logo design tips logo critique techniques color palette design

Shares emphasis on logo design tips and critique techniques and color palette design, with strong content alignment (84%); audiences overlap around practical design critique and branding visuals.

AI summary

#4

The Futur view on YouTube ▶

61% relevance

Subscribers 2.8M

Videos 2.2K

Views 314.9M

Appearances 17

SERP 34%

Similarity 78%

brand identity essentials logo critique techniques typography kerning guide

Competes on brand identity essentials and logo critique techniques, delivering similar content themes to Will Paterson with substantial audience overlap, though The Futur also covers typography and business topics (78% content overlap).

AI summary

#5

Chris Piascik

59% relevance

Subscribers 137K

Videos 617

Views 8.8M

Appearances 8

SERP 25%

Similarity 81%

hand lettering tips vector illustration techniques hand lettering techniques

Both channels teach hand lettering and vector illustration techniques, attracting similar design-focused audiences, with high content similarity (81%) though Will Paterson’s emphasis on branding tips complements his lettering content.

AI summary

#6

Flux Academy view on YouTube ▶

57% relevance

Subscribers 1.1M

Videos 2.1K

Views 79.3M

Appearances 8

SERP 24%

Similarity 79%

color palette design portfolio review tips brand identity case study

Signals overlap in color palette design and brand identity case studies, attracting a similar student audience to Will Paterson, with strong content similarity (79%).

AI summary

Content Landscape

Top competitors include The Futur (64% match) and Satori Graphics (91% match) as the strongest overlaps. Satori Graphics closely matches Will Paterson on logo design tips, graphic design tutorials, and logo critique techniques, while The Futur aligns on brand identity essentials, logo critique techniques, and typography topics; The Futur Academy (64% match) also overlaps on logo design tips and color palette design. Will Paterson has 996K subscribers; Satori Graphics has 1.6M, The Futur 2.8M, and The Futur Academy 435K, indicating they are larger in audience but compete for similar search queries around logo design, brand identity, and critique-oriented content.

AI summary

Video Highlights

Didn't Make the Cut

42 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	57%	Collect & Contrast	84%	18.7K	16%	6
#8	56%	nikitisza	83%	4.3K	16%	3
#9	55%	Abi Connick ▶	87%	432K	5%	4
#10	55%	Print Design Academy - Graphic Design for Print	81%	11.4K	15%	4
#11	54%	Maddy Beard UX	86%	35.6K	7%	2
#12	54%	Cj Cawley	84%	128K	10%	4
#13	54%	Kayla	85%	38.6K	7%	5
#14	54%	Envato Tuts+ ▶	78%	1.7M	18%	9
#15	54%	GraphiqVibe	86%	44K	6%	5
#16	54%	Typefool	85%	34.2K	6%	3
#17	53%	Brand Master Academy ▶	79%	162K	15%	8
#18	52%	Michael Lubrin (dayswithmike)	82%	74.7K	8%	2
#19	52%	Dansky	82%	994K	8%	4
#20	52%	Arek Dvornechuck	81%	19.7K	9%	2
#21	52%	Kittl	79%	213K	11%	5
#22	51%	Design Made Simple	82%	239K	5%	2
#23	51%	Kole Jain ▶	81%	42.3K	6%	5
#24	51%	jammed.	79%	8.8K	10%	2
#25	51%	NNgroup ▶	77%	218K	12%	2
#26	51%	DesignSpo	81%	60.2K	6%	2
#27	51%	tutvid	76%	1.3M	12%	2
#28	50%	Tirso Gamboa	80%	6.6K	5%	3
#29	50%	Mohamed Achraf	78%	747K	9%	4
#30	50%	uxpeak ▶	80%	87.4K	5%	3
#31	50%	Matthew Encina ▶	79%	532K	6%	4
#32	49%	Ensign Insights	75%	77.2K	11%	3
#33	49%	Figma	77%	736K	7%	4
#34	49%	Ollie Spicer	78%	18.8K	6%	1
#35	49%	Dom Designs	78%	275K	6%	4
#36	49%	orenmeetsworld ▶	77%	127K	6%	3
#37	49%	Animation Explained	77%	21.8K	6%	1
#38	48%	Canva	77%	852K	6%	5
#39	48%	HubSpot Marketing ▶	75%	591K	8%	3
#40	48%	Marc Brunet	76%	1.8M	6%	1
#41	46%	Jotform ▶	73%	153K	6%	2
#42	45%	Sarah Renae Clark	72%	424K	5%	2
#43	45%	Exponent ▶	70%	481K	8%	5
#44	45%	William Patino ▶	70%	48.8K	6%	1
#45	44%	AmandaRachLee	68%	2.2M	8%	3
#46	43%	LearnFree	69%	1.2M	5%	3
#47	41%	Laotian 12 in Numberverse!	63%	7.7K	8%	2
#48	41%	Vox ▶	63%	12.7M	8%	5

Search Queries Used

logo design tips brand identity essentials graphic design tutorials hand lettering tips logo critique techniques color palette design typography kerning guide portfolio review tips affinity designer basics logo design process brand identity case study design workflow optimization print design tips brand guidelines creation design critique methods logo design ideas brand identity tips typography pairing guide color theory basics vector illustration techniques logo animation basics brand style guide creation design critique framework print ready files tips logo redesign process logo history overview negative space logos hand lettering techniques grid systems for design brand messaging essentials vector vs raster comparison font pairing strategies UI icon design tips packaging design basics creative brief development

Frequently Asked Questions

Which YouTube channels are most similar to Will Paterson?

Satori Graphics — 91% match, 1.6M subscribers; Jack Watson — 68% match, 42.8K subscribers; The Futur Academy — 64% match, 435K subscribers. All three channels produce design-focused content including tutorials, logo design, and typography, similar to Will Paterson's emphasis on graphic design, logo design, and design education.

What type of content does Will Paterson make?

Will Paterson creates design-centric tutorial and critique content, with video titles such as I Paid 5 Designers On Fiverr To Design The SAME Logo... (3.7M views), Start Here: Affinity for Absolute Beginners (11.1K views), These Affinity Tips Instantly Improved My Workflow (6.4K views), Reviewing Subscriber Portfolios: My Honest Feedback 2026 (10.7K views), and How Professional Designers Test Logos (13K views). He averages about 323.6K views per video and posts with a roughly 1–2 videos per week cadence.

How do we determine which channels are similar to Will Paterson?

We analyze Will Paterson's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

Analyze Another Channel

Discover similar channels for any YouTube creator

Channels Like Will Paterson

Similar Channels

Is this your channel?

Content Landscape

Video Highlights

Didn't Make the Cut

Search Queries Used

Frequently Asked Questions

Analyze Another Channel