Scarlett Frazer

Subscribers 112K

Videos 157

Views —

Channels Like Scarlett Frazer

Scarlett Frazer creates girly lifestyle content focused on beauty, styling, and advice for it girls, delivered through vlogs, makeup tutorials, fashion hauls, and self-care/female empowerment themes. The channel posts about once a week (Mondays at 5pm AEST with occasional Friday bonus videos) and averages around 15K views per video across 157 published uploads.

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Similar Channels

We found 48 YouTube channels similar to Scarlett Frazer

#1

kelly view on YouTube ▶

86% relevance

Subscribers 307K

Videos 120

Views 29.2M

Appearances 6

SERP 85%

Similarity 87%

self care routines confidence beauty routine skincare for glow

Both target self-care, confidence boosting, and glow-focused skincare queries, with high search overlap (86% match) and near-identical content emphasis (87% content match), indicating a shared audience and similar style.

AI summary

#2

Vogue view on YouTube ▶

85% relevance

Subscribers 16.2M

Videos 5.5K

Views 6.2B

Appearances 11

SERP 91%

Similarity 81%

beauty and makeup tutorials confidence beauty routine movie premiere fashion

Shares beauty and makeup tutorials and confidence-boosting content, aligning on searches like 'confidence beauty routine' and 'beauty and makeup tutorials,' with strong search overlap (85%) but slightly broader, fashion-forward content (81% content match).

AI summary

#3

Lavendaire view on YouTube ▶

81% relevance

Subscribers 2.6M

Videos 1.2K

Views 239.8M

Appearances 8

SERP 89%

Similarity 76%

girlboss lifestyle advice positive affirmations routine

Both cover girlboss lifestyle and positive routine themes, evidenced by high search overlap (81% match) for 'girlboss lifestyle advice' and 'positive affirmations routine,' though Lavendaire leans more into long-form motivational content (76% content match).

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#4

TEDx Talks view on YouTube ▶

80% relevance

Subscribers 44.2M

Videos 255K

Views 8.8B

Appearances 10

SERP 100%

Similarity 66%

female empowerment tips dating and relationships tips confidence boosting tips

Targets female empowerment and confidence-boosting topics with strong search alignment (100% search match) on empowerment and dating tips, yet their content style diverges toward talk-format content (66% content match).

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#5

alessya farrugia

79% relevance

Subscribers 1.7M

Videos 150

Views 304.4M

Appearances 7

SERP 77%

Similarity 81%

self care routines confidence beauty routine barbie inspired makeup

Both emphasize self-care routines and confidence-focused beauty content, including trends like 'barbie inspired makeup,' yielding solid search overlap (77%) and high content alignment (81%).

AI summary

#6

Dr Faye Bate

75% relevance

Subscribers 597K

Videos 326

Views 36.7M

Appearances 7

SERP 68%

Similarity 80%

girly lifestyle vlogs female empowerment tips girlboss lifestyle advice

Shared girly lifestyle and girlboss empowerment themes with notable search overlap (68%) for female empowerment tips and lifestyle advice, while Dr Faye Bate leans more into personal vlogging style (80% content match).

AI summary

Content Landscape

Top competitors include Vogue (85% match, 16.2M subscribers) and TEDx Talks (80% match, 44.2M subscribers). They share overlapping queries with Scarlett Frazer such as beauty and makeup tutorials, confidence and empowerment tips, and dating/relationships topics. Kelly (86% match, 307K subscribers) also aligns on self-care routines and confidence beauty routines. Alessya Farrugia (79% match, 1.7M subscribers) overlaps on self-care and Barbie-inspired makeup. Scarlett Frazer’s subscriber base is smaller than all three benchmark competitors, highlighting a gap in scale but overlapping content areas in girly aesthetics, beauty routines, and empowerment themes.

AI summary

Video Highlights

Didn't Make the Cut

42 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	73%	Marisa Marie ▶	85%	358K	56%	6
#8	72%	Asia Jackson ▶	79%	707K	63%	4
#9	70%	Thania	86%	325K	47%	5
#10	70%	Sydney Serena ▶	82%	3.6M	51%	4
#11	69%	Allie Glines ▶	82%	830K	50%	3
#12	69%	Fatima Bah ▶	80%	462K	52%	4
#13	68%	Jillz Guerin ▶	75%	905K	57%	5
#14	67%	Zhirelle ▶	85%	1.2M	39%	5
#15	65%	Dose of Josephine	88%	108K	31%	2
#16	65%	Leah Halton ▶	84%	2.4M	37%	5
#17	65%	PAINTEDBYSPENCER ▶	82%	991K	40%	5
#18	65%	Leila Hormozi ▶	69%	1.5M	59%	3
#19	64%	emi’s spellbook ▶	85%	79.9K	32%	1
#20	64%	Psych2Go ▶	69%	13M	56%	7
#21	63%	hidaya🎀	83%	1.6M	34%	3
#22	63%	Samantha Harvey	85%	150K	31%	4
#23	63%	Denitslava Makeup	74%	8.2M	47%	3
#24	63%	vevina chu	81%	44.9K	35%	2
#25	62%	Niki Victoria	85%	1.2M	28%	3
#26	62%	Jessica Neistadt	81%	526K	33%	4
#27	62%	Kenna Marie ▶	81%	848K	32%	1
#28	62%	NikkieTutorials	82%	15M	32%	3
#29	61%	nicole leilani ▶	82%	134K	30%	2
#30	60%	Ask Kimberly	79%	643K	32%	1
#31	60%	Elegance Feed ▶	76%	99.9K	36%	2
#32	60%	Ally Purugganan ▶	78%	1.0M	34%	2
#33	60%	Femme Fatale	78%	31.9K	32%	1
#34	60%	It’s Just Jhordan	80%	122K	29%	2
#35	60%	withdollie	82%	38.7K	26%	1
#36	60%	Jay Shetty Podcast ▶	72%	5.4M	41%	2
#37	58%	Lindsiann ▶	80%	322K	26%	3
#38	58%	Kerina Wang ▶	79%	1.8M	26%	1
#39	57%	Claire's Monologue	78%	163K	26%	3
#40	57%	MAIAZINE ▶	74%	134K	31%	3
#41	57%	Anna Bey	74%	1.8M	30%	2
#42	56%	HauteLeMode	71%	1M	32%	1
#43	55%	Nate Katsuki	75%	3.0K	26%	1
#44	55%	Mel Robbins ▶	72%	5.3M	29%	4
#45	54%	Style over 60	73%	47.2K	26%	1
#46	54%	Dr. Sam Ellis	73%	798K	26%	1
#47	53%	My Next Location	68%	5.3K	32%	1
#48	52%	TED-Ed ▶	69%	22.4M	26%	1

Search Queries Used

girly lifestyle vlogs beauty and makeup tutorials fashion and styling tips self care routines glamorous lifestyle vlogs female empowerment tips pink girly aesthetics dating and relationships tips shopping hauls girly girlboss lifestyle advice confidence beauty routine valentines day makeup movie premiere fashion barbie inspired makeup chic everyday outfits girly lifestyle ideas glam makeup looks soft girl aesthetic tips pink fashion outfits easyoue everyday outfits beauty routine for beginners confidence boosting tips self care ideas weekend pamper routine date night makeup looks valentine makeup ideas fashion haul ideas new season wardrobe soft glam tutorial dressing for compliments hair tutorials for long hair skincare for glow body positivity tips positive affirmations routine girl boss mindset tips

Frequently Asked Questions

Which YouTube channels are most similar to Scarlett Frazer?

Scarlett Frazer's biggest YouTube competitors are Kelly (86% match, 307K subscribers), Vogue (85% match, 16.2M subscribers), and Lavendaire (81% match, 2.6M subscribers). They share a focus on lifestyle and beauty content, including fashion, makeup, and personal style, similar to Scarlett Frazer's channel. All three channels produce content aimed at lifestyle enthusiasts and have substantial subscriber counts in the millions.

What type of content does Scarlett Frazer make?

Scarlett Frazer creates lifestyle and beauty content, with video titles featuring makeup routines, fashion and shopping hauls, glam transformations, and Q&A-style discussions. The channel uploads about once per week, and videos average around 15K views.

How do we determine which channels are similar to Scarlett Frazer?

We analyze Scarlett Frazer's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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