Shantanu Kumar

Subscribers 357K

Videos 45

Views 15.6M

Channels Like Shantanu Kumar

Shantanu Kumar produces vlogs and design-focused content centered on design processes, brand identity, branding for startups, and design studio lifestyle. The channel blends tutorials (e.g., How to Design a Logo, How to Design a Brand Identity), design storytelling, and lifestyle/design insights, hosted in a vlog-style format. With 357K subscribers and 15.6M total views across 45 videos, the channel publishes content from recent topics like design branding, AI in branding, and branding workflows, averaging about 111.9K views per video and roughly 0.1 uploads per week.

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Similar Channels

We found 46 YouTube channels similar to Shantanu Kumar

#1

The Futur view on YouTube ▶

85% relevance

Subscribers 2.8M

Videos 2.2K

Views 314.9M

Appearances 25

SERP 100%

Similarity 74%

logo design process brand identity design branding for startups

They align with Shantanu Kumar on brand identity and logo design topics (high search overlap for logo design process, brand identity design, branding for startups) and share a similar design-focused audience, though The Futur’s content approach differs in style and depth (content match 74%, search 100%).

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#2

Jack Watson

80% relevance

Subscribers 42.8K

Videos 124

Views 2.3M

Appearances 23

SERP 71%

Similarity 87%

brand identity design branding for startups brand design case study

Similar emphasis on brand identity design, branding for startups, and brand design case studies, indicating a shared audience and topic focus (search overlap 71%, content overlap 87%).

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Satori Graphics YouTube channel thumbnail

#3

Satori Graphics view on YouTube ▶

68% relevance

Subscribers 1.6M

Videos 1.2K

Views 91.7M

Appearances 20

SERP 52%

Similarity 78%

design portfolio tips logo design process travel brand design

Both target logo design processes and design portfolio themes for a design-oriented audience, with Satori showing strong content overlap on portfolio tips and travel branding despite a lower overall search alignment (search 52%, content 78%).

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#4

Will Paterson

68% relevance

Subscribers 996K

Videos 998

Views 69.5M

Appearances 14

SERP 43%

Similarity 84%

logo design process brand identity design design agency lifestyle

Similar focus on logo design process and brand identity design, appealing to design agency lifestyle viewers, yielding high content similarity (content 84%) and solid search overlap (search 43%).

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#5

Flux Academy view on YouTube ▶

66% relevance

Subscribers 1.1M

Videos 2.1K

Views 79.3M

Appearances 17

SERP 52%

Similarity 75%

design portfolio tips brand design case study landing page design

Shares emphasis on design portfolio tips and brand design case studies, plus landing page design, reflecting a design/branding audience with strong content alignment (content 75%, search 52%).

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#6

Brand Master Academy view on YouTube ▶

59% relevance

Subscribers 162K

Videos 725

Views 7.0M

Appearances 13

SERP 32%

Similarity 77%

brand identity design branding for startups AI in branding

Targets brand identity design and branding for startups like Shantanu, with additional angle on AI in branding, giving moderate search overlap (search 32%) but strong content similarity (content 77%).

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Content Landscape

Top competitors by match strength are The Futur (85% match) and Jack Watson (80% match). The Futur overlaps on queries such as logo design process, brand identity design, and branding for startups, while Jack Watson aligns with brand identity design, branding for startups, and brand design case study. Satori Graphics (68% match) also competes on design portfolio tips and travel brand design, with Will Paterson (68% match) focusing on logo design process, brand identity design, and design agency lifestyle. Flux Academy (66% match) targets design portfolio tips, brand design case study, and landing page design. Shantanu Kumar has 357K subscribers, which is smaller than The Futur (2.8M), Satori Graphics (1.6M), Will Paterson (996K), and Flux Academy (1.1M), indicating a wide gap in audience size despite overlapping topics.

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Video Highlights

Didn't Make the Cut

40 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	57%	orenmeetsworld ▶	76%	127K	28%	15
#8	57%	Matthew Encina ▶	78%	532K	25%	10
#9	57%	Marshall Crews ▶	79%	158K	23%	11
#10	57%	Abi Connick ▶	85%	432K	13%	6
#11	56%	Cj Cawley	85%	128K	12%	6
#12	55%	Monica Osagie	80%	1.3K	18%	2
#13	55%	edgykatrina ▶	83%	125K	13%	2
#14	54%	Audrey S.	84%	1.0K	9%	1
#15	54%	Paola Kassa	82%	128K	12%	4
#16	53%	Kayla	84%	38.6K	7%	5
#17	53%	Superside	76%	8.3K	18%	3
#18	53%	Michael Lubrin (dayswithmike)	82%	74.7K	8%	2
#19	52%	By Huy ▶	80%	40.3K	10%	2
#20	52%	Typefool	82%	34.2K	7%	3
#21	51%	GraphiqVibe	80%	44K	9%	3
#22	51%	The Futur Academy	79%	435K	8%	4
#23	50%	Jack Griffith	80%	3.9K	7%	2
#24	50%	Philip VanDusen	78%	309K	8%	5
#25	50%	Ken Sakata	79%	37.8K	8%	3
#26	50%	Butler Branding Agency	75%	27.7K	13%	6
#27	50%	Visme	78%	237K	7%	2
#28	50%	HubSpot Marketing ▶	74%	591K	13%	5
#29	49%	Self-Made Web Designer	77%	66.1K	7%	3
#30	49%	Vanessa Lau	77%	997K	7%	1
#31	49%	DesignSpo	77%	60.2K	7%	1
#32	48%	Alex Hormozi ▶	74%	4.0M	11%	4
#33	48%	Arsh Sanwarwala \| ThrillX ▶	75%	15.3K	9%	5
#34	48%	Omar Eddaoudi	75%	21.4K	8%	3
#35	48%	Higgsfield AI	74%	76.9K	9%	3
#36	48%	Codex Community	76%	212K	6%	1
#37	48%	magier	75%	1.6K	6%	3
#38	48%	Neil Patel ▶	74%	1.6M	9%	2
#39	47%	Vogue ▶	71%	16.2M	11%	3
#40	47%	CaseyNeistat ▶	73%	12.7M	7%	2
#41	46%	The Metaverse Guy ▶	72%	234K	7%	1
#42	46%	KARO	72%	18.7K	7%	2
#43	46%	TransPerfect Digital	72%	5.5K	8%	2
#44	45%	TED ▶	71%	27.2M	7%	4
#45	45%	The Entrepreneur's Studio	69%	8.3K	9%	2
#46	39%	ProjectManager ▶	60%	426K	7%	1

Search Queries Used

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Frequently Asked Questions

Which YouTube channels are most similar to Shantanu Kumar?

The Futur (85% match, 2.8M subscribers) and Jack Watson (80% match, 42.8K subscribers) and Satori Graphics (68% match, 1.6M subscribers) are Shantanu Kumar's biggest competitors. They share a focus on design education, branding, and design processes, oftenFeaturing tutorials and design theory similar to Shantanu's content.

What type of content does Shantanu Kumar make?

Shantanu Kumar creates design and branding content, with video titles like How to Design a Brand Identity - From Start to Finish and How to Design a Logo - From Start to Finish, plus behind-the-scenes brand-building videos. He uploads with an average of ~0.1 videos per week and averages about 111.9K views per video.

How do we determine which channels are similar to Shantanu Kumar?

We analyze Shantanu Kumar's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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