Scarlett Frazer YouTube channel thumbnail
Scarlett Frazer
Subscribers 112K
Videos 157
Views —

Channels Like Scarlett Frazer

Scarlett Frazer covers girly lifestyle topics including beauty, styling, and advice for it girls, presented through vlogs, tutorials, and hauls. The channel emphasizes glam, feminine aesthetics, self-care, and empowerment, with a posting cadence of every Monday at 5pm AEST plus occasional bonus Fridays, and an average of about 15K views per video across 157 published uploads.

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Similar Channels

We found 48 YouTube channels similar to Scarlett Frazer

kelly YouTube channel thumbnail
#1

86% relevance

Subscribers 307K
Videos 120
Views 29.2M
Appearances 6
SERP 85%
Similarity 87%
self care routines confidence beauty routine skincare for glow

High overall match (86%), with strong overlap on self-care and confidence beauty routines and glow skincare queries, indicating a similar audience and topics, though kelly's content aligns slightly more with skincare and routine tutorials than Scarlett Frazer.

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Vogue YouTube channel thumbnail
#2

85% relevance

Subscribers 16.2M
Videos 5.5K
Views 6.2B
Appearances 11
SERP 91%
Similarity 81%
beauty and makeup tutorials confidence beauty routine movie premiere fashion

Very high search overlap (91%) driven by beauty, makeup tutorials, and confidence routines; however Vogue's content is broader fashion-forward and high-fashion, making it more diverse in style than Scarlett Frazer despite sharing audience interests.

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Lavendaire YouTube channel thumbnail
#3

81% relevance

Subscribers 2.6M
Videos 1.2K
Views 239.8M
Appearances 8
SERP 89%
Similarity 76%
girlboss lifestyle advice positive affirmations routine

Strong search overlap (89%) on girlboss lifestyle and positive affirmations, but Lavendaire emphasizes personal growth and mindset content, giving a more wellness-oriented approach than Scarlett Frazer's likely beauty/lifestyle mix.

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TEDx Talks YouTube channel thumbnail
#4

80% relevance

Subscribers 44.2M
Videos 255K
Views 8.8B
Appearances 10
SERP 100%
Similarity 66%
female empowerment tips dating and relationships tips confidence boosting tips

Excellent search overlap (100%) around female empowerment and confidence tips, yet TEDx Talks centers on talks and educational talks whereas Scarlett Frazer focuses more on personal lifestyle and beauty topics.

AI summary
alessya farrugia YouTube channel thumbnail
Subscribers 1.7M
Videos 150
Views 304.4M
Appearances 7
SERP 77%
Similarity 81%
self care routines confidence beauty routine barbie inspired makeup

High match (79%) with self-care routines and confidence beauty routine queries and a Barbie-inspired makeup angle; alessya farrugia shares aesthetic makeup content but leans into Barbie-inspired looks more than Scarlett Frazer.

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Dr Faye Bate YouTube channel thumbnail
#6

75% relevance

Subscribers 597K
Videos 326
Views 36.7M
Appearances 7
SERP 68%
Similarity 80%
girly lifestyle vlogs female empowerment tips girlboss lifestyle advice

Substantial overlap (68% search, 80% content) in girly lifestyle and girlboss empowerment; Dr Faye Bate combines lifestyle advice with empowerment content similar to Scarlett Frazer, though with a stronger emphasis on professional guidance.

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Content Landscape

Top competitors identified by match strength are Vogue (85% match) and Kelly (86% match) who share overlapping queries such as beauty and makeup tutorials, self-care routines, confidence beauty routines, and fashion/event coverage. These competitors have substantially larger subscriber bases (Vogue with 16.2M and Kelly with 307K) compared to Scarlett Frazer’s 112K, indicating a broader audience in similar girly lifestyle and empowerment niches. Additional overlap with Lavendaire (81% match) and TEDx Talks (80% match) centers on girlboss lifestyle advice, empowerment, and confidence topics, but Vogue and Kelly are the strongest direct competitors due to higher relevance and larger reach.

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Video Highlights

Recent content from similar channels

Didn't Make the Cut

42 additional channels that were close

Rank Relevance Channel Similarity Subscribers SERP Appearances
#7 73% Marisa Marie 85% 358K 56% 6
#8 72% Asia Jackson 79% 707K 63% 4
#9 70% Thania
86% 325K 47% 5
#10 70% Sydney Serena 82% 3.6M 51% 4
#11 69% Allie Glines 82% 830K 50% 3
#12 69% Fatima Bah 80% 462K 52% 4
#13 68% Jillz Guerin 75% 905K 57% 5
#14 67% Zhirelle 85% 1.2M 39% 5
#15 65% Dose of Josephine
88% 108K 31% 2
#16 65% Leah Halton 84% 2.4M 37% 5
#17 65% PAINTEDBYSPENCER 82% 991K 40% 5
#18 65% Leila Hormozi 69% 1.5M 59% 3
#19 64% emi’s spellbook 85% 73K 32% 1
#20 64% Psych2Go 69% 13M 56% 7
#21 63% hidaya🎀
83% 1.6M 34% 3
#22 63% Samantha Harvey
85% 150K 31% 4
#23 63% Denitslava Makeup
74% 8.2M 47% 3
#24 63% vevina chu
81% 44.9K 35% 2
#25 62% Niki Victoria
85% 1.2M 28% 3
#26 62% Jessica Neistadt
81% 526K 33% 4
#27 62% Kenna Marie 81% 848K 32% 1
#28 62% NikkieTutorials
82% 15M 32% 3
#29 61% nicole leilani 82% 134K 30% 2
#30 60% Ask Kimberly
79% 643K 32% 1
#31 60% Elegance Feed 76% 99.9K 36% 2
#32 60% Ally Purugganan 78% 1.0M 34% 2
#33 60% Femme Fatale
78% 31.9K 32% 1
#34 60% It’s Just Jhordan
80% 122K 29% 2
#35 60% withdollie
82% 38.7K 26% 1
#36 60% Jay Shetty Podcast 72% 5.4M 41% 2
#37 58% Lindsiann 80% 322K 26% 3
#38 58% Kerina Wang 79% 1.8M 26% 1
#39 57% Claire's Monologue 78% 163K 26% 3
#40 57% MAIAZINE 74% 134K 31% 3
#41 57% Anna Bey 74% 1.8M 30% 2
#42 56% HauteLeMode
71% 1M 32% 1
#43 55% Nate Katsuki
75% 3.0K 26% 1
#44 55% Mel Robbins 72% 5.3M 29% 4
#45 54% Style over 60
73% 47.2K 26% 1
#46 54% Dr. Sam Ellis
73% 798K 26% 1
#47 53% My Next Location
68% 5.3K 32% 1
#48 52% TED-Ed 69% 22.4M 26% 1

Search Queries Used

girly lifestyle vlogs beauty and makeup tutorials fashion and styling tips self care routines glamorous lifestyle vlogs female empowerment tips pink girly aesthetics dating and relationships tips shopping hauls girly girlboss lifestyle advice confidence beauty routine valentines day makeup movie premiere fashion barbie inspired makeup chic everyday outfits girly lifestyle ideas glam makeup looks soft girl aesthetic tips pink fashion outfits easyoue everyday outfits beauty routine for beginners confidence boosting tips self care ideas weekend pamper routine date night makeup looks valentine makeup ideas fashion haul ideas new season wardrobe soft glam tutorial dressing for compliments hair tutorials for long hair skincare for glow body positivity tips positive affirmations routine girl boss mindset tips

Frequently Asked Questions

Which YouTube channels are most similar to Scarlett Frazer?

Scarlett Frazer's biggest YouTube competitors are kelly (307K subscribers, 86% match), Vogue (16.2M subscribers, 85% match), and Lavendaire (2.6M subscribers, 81% match). They share content focused on beauty, fashion, and lifestyle topics with an emphasis on personal style and glamorous lifestyle, similar to Scarlett's video themes.

What type of content does Scarlett Frazer make?

Scarlett Frazer creates beauty, fashion, and lifestyle content, as indicated by titles like a 2000s it girl shopping spree, an Aussie girl makeup routine, a beach stay with shopping, and a glow-up routine. She uploads about once per week, and her videos average around 15K views.

How do we determine which channels are similar to Scarlett Frazer?

We analyze Scarlett Frazer's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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