Mashable

Subscribers 1.2M

Videos 8K

Views 476.1M

Channels Like Mashable

Mashable covers technology, culture, and entertainment, delivering content that ranges from deep-dives and analyses to entertainment-focused news and trend coverage. The channel emphasizes a mix of formats including vlogs, discussions, and trending explainers, with an average of about 1.8K views per video and a typical 10-minute length, publishing around 7.6 uploads per week.

Similar Channels

We found 46 YouTube channels similar to Mashable

#1

The Film Theorists

82% relevance

Subscribers 13.4M

Videos 672

Views 3.5B

Appearances 24

SERP 100%

Similarity 70%

film theory discussions film theory debates

Both target audiences interested in film and media discussions, with high search overlap on film theory queries and Mashable-like analysis, but The Film Theorists leans more into speculative theory while Mashable blends news and culture.

#2

KinoCheck.com

62% relevance

Subscribers 4.9M

Videos 8.4K

Views 4.1B

Appearances 5

SERP 42%

Similarity 75%

sci fi movie speculation

Shares a focus on sci‑fi and movie-related topics, aligning with Mashable on entertainment and film speculation searches, yet KinoCheck’s content centers on previews and speculative content rather than Mashable’s broader tech+culture mix.

#3

MobileTechReview

60% relevance

Subscribers 969K

Videos 1.9K

Views 310.7M

Appearances 8

SERP 36%

Similarity 75%

mobile tech reviews

Overlaps with Mashable on mobile tech and device reviews (high content similarity) but has a lower search alignment to Mashable’s wide tech and media coverage, indicating similar product focus yet different content emphasis.

Marques Brownlee YouTube channel thumbnail

#4

Marques Brownlee view on YouTube ▶

59% relevance

Subscribers 20.8M

Videos 1.8K

Views 5.3B

Appearances 7

SERP 30%

Similarity 79%

smartphone camera insights augmented reality devices voice assistants tech updates

Targets tech enthusiasts with smartphone camera and AR device coverage, showing substantial search overlap on tech topics, while Mashable combines broader tech news with culture and entertainment reporting.

#5

StudioBinder view on YouTube ▶

57% relevance

Subscribers 2.2M

Videos 633

Views 146.0M

Appearances 4

SERP 36%

Similarity 70%

cinema industry analysis AI in entertainment cinematic storytelling techniques

Shares interest in cinema and AI in entertainment and storytelling techniques, matching Mashable’s media/film angles, though StudioBinder focuses more on industry analysis and production workflows rather than Mashable’s consumer-facing news.

#6

Tech Spurt view on YouTube ▶

56% relevance

Subscribers 1.4M

Videos 2.4K

Views 383.0M

Appearances 3

SERP 24%

Similarity 77%

mobile tech reviews mobile hardware reviews

Has strong content alignment on mobile tech reviews and hardware, aligning with Mashable’s tech coverage, but its search signal is less aligned with Mashable’s broader entertainment and culture queries.

Content Landscape

Top competitors by match strength are The Film Theorists (82% match) and KinoCheck.com (62% match). The Film Theorists overlaps with Mashable on film theory discussions and cinema industry/analytical content, while KinoCheck.com connects through sci-fi movie speculation and cinema-focused topics. Another strong overlap comes from Marques Brownlee (59% match), who shares queries around smartphone camera insights, augmented reality devices, and tech updates, though Mashable's audience is larger than KinoCheck and smaller than Marques Brownlee. In terms of reach, Mashable has 1.2M subscribers, substantially smaller than The Film Theorists (13.4M) and Marques Brownlee (20.8M), and larger than MobileTechReview (969K). All identified competitors engage with overlapping queries related to tech culture, cinema/film analysis, and device reviews.

Video Highlights

Didn't Make the Cut

40 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	55%	The Quantified Scientist ▶	70%	377K	34%	6
#8	54%	SXSW	75%	373K	24%	3
#9	54%	gameranx ▶	70%	8.6M	29%	4
#10	54%	IGN ▶	72%	19.8M	26%	5
#11	54%	AI Uncovered ▶	73%	234K	24%	6
#12	53%	WhatCulture Horror	68%	488K	30%	2
#13	52%	Thomas Flight ▶	76%	1.3M	17%	1
#14	52%	CNET ▶	76%	4.1M	17%	7
#15	52%	Looper ▶	75%	5.7M	16%	2
#16	52%	TED ▶	73%	27.2M	20%	4
#17	51%	Tech With Tim ▶	71%	2.0M	22%	3
#18	51%	CNBC Television ▶	71%	3.3M	20%	3
#19	51%	Toni's Film Club	74%	47.4K	15%	2
#20	51%	JerryRigEverything	75%	9.9M	14%	3
#21	50%	MOSFET	75%	42.8K	13%	1
#22	50%	CinemaBlend	75%	343K	12%	2
#23	50%	Economy Media	72%	104K	18%	2
#24	50%	James Shin	73%	6.9K	16%	2
#25	50%	NDC Conferences	72%	218K	17%	1
#26	50%	GaryVee	72%	4.8M	17%	1
#27	49%	Caitlin Reilly	73%	798K	13%	1
#28	49%	DW Shift	73%	69.9K	13%	1
#29	49%	TODAY ▶	71%	5.0M	17%	1
#30	49%	NetworkChuck ▶	73%	5.2M	13%	3
#31	49%	WatchMojo.com ▶	72%	25.9M	13%	5
#32	49%	Jade Beason ▶	72%	300K	13%	1
#33	49%	Animation Hustle ▶	72%	527K	13%	1
#34	49%	IBM Technology ▶	70%	1.6M	17%	1
#35	48%	Gaming In The Wild	66%	11.9K	21%	3
#36	48%	Kallaway ▶	71%	344K	13%	1
#37	47%	GDC Festival of Gaming	72%	551K	11%	4
#38	47%	BEHIND THE LENS	68%	1.0K	17%	1
#39	47%	Jonas Čeika - CCK Philosophy	69%	314K	13%	1
#40	47%	Think Media ▶	71%	3.4M	12%	2
#41	47%	Macro	67%	1.4M	17%	1
#42	47%	The Economist ▶	67%	3.9M	16%	3
#43	47%	Jamie Windsor	69%	549K	13%	1
#44	46%	Tim Runia	68%	116K	12%	3
#45	45%	TrackIt	67%	10.1K	13%	1
#46	43%	Royal Holloway	62%	8.6K	15%	2

Search Queries Used

tech culture trends cinema industry analysis video game adaptations celebrity movie news film theory discussions horror franchise news mobile tech reviews camera technology trends AI in entertainment smartphone camera insights augmented reality devices voice assistants tech updates immersive storytelling design sci fi movie speculation streaming trends analysis tech industry outlook gaming industry trends sci fi cinema analysis indie game reviews cinematic storytelling techniques horror film franchise news mobile hardware reviews camera tech breakthroughs AI in media production smartphone camera tips augmented reality gear voice assistant developments immersive narrative design streaming platform shifts animation industry insights film theory debates video game adaptation news cyberpunk media culture wearable tech reviews creator economy trends

Frequently Asked Questions

Which YouTube channels are most similar to Mashable?

The Film Theorists — 82% match, 13.4M subscribers; KinoCheck.com — 62% match, 4.9M subscribers; MobileTechReview — 60% match, 969K subscribers. All are YouTube channels with a focus on entertainment/media analysis and tech reviews that compete for audiences interested in movies, pop culture, and technology commentary.

What type of content does Mashable make?

Mashable creates video content about technology, internet culture, and social media, as evidenced by titles like 'Daniel Radcliffe, Tracy Morgan, Bobby Moynihan Reveal the Funniest Moments from Reggie Dinkins' and 'Can Gen Z Actually Save Cinemas?'. It uploads roughly 7.6 videos per week, with an average of about 1.8K views per video.

How do we determine which channels are similar to Mashable?

We analyze Mashable's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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