Mai Pham

Subscribers 3.5M

Videos 822

Views 476.3M

Channels Like Mai Pham

Mai Pham creates beauty, transformation, and lifestyle content with a focus on glow-ups, fashion hauls, and personal vlogs. The channel blends tutorials, fashion and beauty transformations, travel and lifestyle vlogs, and comedic/lifestyle commentary, often featuring daily routines and late-night cleaning with a humorous twist. With 3.5M subscribers, 476.3M total views, 822 videos published, and uploads spanning years since Dec 11, 2010, the channel averages about 460K views per video and maintains frequent posting across beauty, travel, and lifestyle topics.

Similar Channels

We found 47 YouTube channels similar to Mai Pham

#1

Allison Baek view on YouTube ▶

81% relevance

Subscribers 361K

Videos 351

Views 24.1M

Appearances 4

SERP 82%

Similarity 81%

vacation glow up glow up budget glow up on a budget

Both target a budget-conscious, beauty-and-life-overhaul audience with searches like 'glow up on a budget' and 'vacation glow up,' aligning with Mai Pham's lifestyle and makeover themes, though Allison's content styling diverges in execution (81% content similarity but high audience overlap via search).

5-Minute Crafts YouTube channel thumbnail

#2

5-Minute Crafts view on YouTube ▶

81% relevance

Subscribers 80.8M

Videos 8K

Views 28.4B

Appearances 6

SERP 100%

Similarity 68%

hair transformation ideas nail and makeup ideas fashion and beauty hacks

Shares a strong audience interest in quick beauty and transformation ideas (hair, nail, makeup, fashion hacks) reflected in high search overlap (hair transformation ideas, makeup hacks) with Mai Pham, though Mai's videos are more personal-vlog style than 5-Minute Crafts' rapid-idea format (81% overall match; content ~68%).

Best Ever Food Review Show YouTube channel thumbnail

#3

Best Ever Food Review Show view on YouTube ▶

81% relevance

Subscribers 11.9M

Videos 834

Views 3.1B

Appearances 7

SERP 88%

Similarity 76%

travel food adventures

Overlaps Mai Pham on travel-oriented content—'travel food adventures'—connecting audiences interested in exploration and experiences beyond beauty, with high search alignment but different core content (81% match; content 76%).

#4

Brett Conti

78% relevance

Subscribers 1M

Videos 535

Views 160.0M

Appearances 6

SERP 74%

Similarity 81%

NYC living series budget travel experiments foreign city vlogs

Competes in budget-travel and city-living niches, sharing searches for 'budget travel experiments' and 'foreign city vlogs,' indicating a similar lifestyle-documentary angle with Mai Pham (78% match; content 81% similar).

Velvet Haul 4k YouTube channel thumbnail

#5

Velvet Haul 4k view on YouTube ▶

75% relevance

Subscribers 1.2K

Videos 94

Views 68.2K

Appearances 6

SERP 85%

Similarity 69%

beauty and fashion hauls

Targets beauty and fashion haul content that aligns with Mai Pham's beauty-focused audience as shown by high search overlap on related queries, while the channel is much smaller and stylistically different (75% match; content 69%).

#6

LaurenManz view on YouTube ▶

73% relevance

Subscribers 44.8K

Videos 49

Views 3.9M

Appearances 5

SERP 68%

Similarity 77%

fashion and home decor haul

Appeals to viewers interested in fashion and home decor hauls, overlapping with Mai Pham’s lifestyle domain via fashion-related searches, though LaurenManz emphasizes haul-format content (73% match; content 77%).

Content Landscape

Discovered competitors include Allison Baek (81% match, 361K subscribers) and 5-Minute Crafts (81% match, 80.8M subscribers) who both overlap on glow-up, beauty, and transformation queries; and Best Ever Food Review Show (81% match, 11.9M subscribers) who shares travel and food adventure content. The top-2 competitors by match are Allison Baek and 5-Minute Crafts. Mai Pham differs in audience size, with 3.5M subscribers, while the competitors range from 361K to 80.8M subscribers. Shared queries include vacation glow up, glow up on a budget, hair and makeup transformation ideas, beauty hacks, and travel/fashion content, indicating competition mainly in lifestyle, beauty transformations, and travel-vlog searches.

Video Highlights

Didn't Make the Cut

41 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	72%	Carter Kench	73%	6.4M	70%	4
#8	70%	Away Together w/ Nik and Allie ▶	70%	326K	69%	5
#9	68%	Little Bit a Homestead	68%	49.3K	69%	2
#10	67%	Joshua Paine	82%	56.4K	46%	2
#11	67%	kelly ▶	81%	307K	46%	2
#12	66%	Taylor Bell	84%	863K	40%	3
#13	64%	Kennedy Rae	84%	303K	35%	3
#14	64%	Maya Lee	73%	534K	51%	2
#15	63%	Beauty Theory	71%	219K	51%	2
#16	63%	Pack Hacker	71%	337K	51%	2
#17	63%	Organized Chaos - Audrey	75%	463K	44%	5
#18	62%	Twinelle	78%	122K	38%	1
#19	61%	This Crazy Life	79%	460K	35%	2
#20	61%	Lexi Vee	83%	1.5M	28%	2
#21	61%	Christine Meachum	76%	41K	38%	1
#22	61%	Gareth Leonard	81%	772K	31%	1
#23	60%	Brenda Anton ▶	81%	127K	30%	2
#24	60%	Ashley Forbes	80%	49.6K	31%	1
#25	60%	Pro Life Traveler ▶	75%	103K	38%	2
#26	60%	EJWAYY	76%	168K	36%	5
#27	60%	Joose the Nomad ▶	74%	85.1K	38%	1
#28	59%	Simon Kim ▶	73%	403K	38%	1
#29	59%	JB	72%	62.5K	38%	1
#30	59%	Samantha Jo	78%	1.1M	29%	3
#31	58%	Madison Payne	72%	176K	38%	1
#32	58%	Guga	75%	3.4M	32%	2
#33	58%	Nails Inspiration	69%	1.0M	41%	2
#34	57%	Backpack Everywhere	76%	8K	29%	4
#35	57%	The Budget Dermatologist	69%	710K	40%	2
#36	56%	Poppies Studios	68%	1.2M	38%	1
#37	56%	Bailey Dean	76%	8.8K	27%	4
#38	56%	Laura Lee	74%	4.6M	30%	2
#39	56%	Katherine Haircare	67%	208K	38%	2
#40	55%	WappaModa	72%	1.9M	31%	1
#41	55%	Booth's World	72%	3.0K	31%	1
#42	55%	S0SSWRLD	71%	4.3K	31%	1
#43	55%	Clutterbug ▶	72%	1.2M	29%	2
#44	53%	fantayzia	70%	340K	28%	3
#45	53%	Hair TikTok	67%	12K	31%	1
#46	52%	Nat de Nail	64%	99.4K	34%	4
#47	49%	Chill Cartoon Vibes	61%	355K	33%	2

Search Queries Used

solo travel vlogs city living makeover glow up challenges lifestyle on the move NYC living series travel food adventures beauty and fashion hauls room organization chaos vacation glow up spontaneous travel lifestyle independent travel stories budget travel experiments nail and makeup transformations organic skincare routine fashion and home decor haul solo travel tips glow up budget nighttime cleaning routine 2am cleaning sessions traveler on the go minimalist wardrobe haul hair transformation ideas nail art tutorials makeup transformation ideas room messy to tidy traveling alone tips budget fashion finds independent travel tips glow up on a budget sporadic travel adventures spontaneous city breaks foreign city vlogs nail and makeup ideas organic skincare routine tips fashion and beauty hacks

Frequently Asked Questions

Which YouTube channels are most similar to Mai Pham?

Allison Baek (81% match, 361K subscribers) is Mai Pham's top competitor. The second and third are 5-Minute Crafts (81% match, 80.8M subscribers) and Best Ever Food Review Show (81% match, 11.9M subscribers). All three channels share a focus on lifestyle-oriented, visually engaging video content and frequently post tutorials, vlogs, and lifestyle adventures that appeal to broad audiences.

What type of content does Mai Pham make?

Mai Pham creates lifestyle and beauty-related content, including travel and city living Vlogs, makeup tutorials, and funny or comedy-style videos. Based on titles, she covers solo travel (e.g., I Traveled Vietnam for 7 Days), moving/vlog-style experiences in major cities (e.g., MOVING TO NYC ALONE DAY 2, DAY 1, and BACK INTO MY FIRST NYC APARTMENT AT 23), and related skincare or design topics. She averages around 460.2K views per video, with multiple uploads weekly.

How do we determine which channels are similar to Mai Pham?

We analyze Mai Pham's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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