Beauty Theory

Subscribers 219K

Videos 40

Views 16.6M

Channels Like Beauty Theory

Beauty Theory covers makeup, skincare, and hygiene topics with a focus on practical tips and style development. The channel leans toward tutorials, “glow up” guidance, and budget-friendly beauty strategies, often framed as quick, actionable videos with strong emphasis on natural results and look-expensive aesthetics. It publishes content regularly (40 videos since joining in March 2024) and averages around 66.7K views per video, with a current subscriber base of 219K and total views of 16.6M.

AI summary

Similar Channels

We found 46 YouTube channels similar to Beauty Theory

#1

Doctorly view on YouTube

88% relevance

Subscribers 3.5M

Videos 503

Views 1.5B

Appearances 19

SERP 100%

Similarity 79%

summer skin care hygiene hacks K-beauty products

High search overlap on skincare topics like summer skin care and K-beauty products (100% and 79% content similarity), indicating they target a similar audience with skincare-focused content and product recommendations.

AI summary

#2

happy forever

63% relevance

Subscribers 195K

Videos 56

Views 27.0M

Appearances 6

SERP 28%

Similarity 86%

natural beauty tips budget beauty hacks eyelash growth tips

Shares audience interest in natural and budget beauty tips (low search 28% but high content 86%), suggesting a relatable, budget-conscious beauty angle compared to Beauty Theory.

AI summary

#3

kelly view on YouTube

61% relevance

Subscribers 307K

Videos 120

Views 29.2M

Appearances 9

SERP 28%

Similarity 84%

skin care routine glow up tips hygiene hacks

Targets skin care routines and glow-up tips (low search 28% but high content 84%), indicating a similar tutorial-style approach with focus on routine optimization and aesthetics.

AI summary

Tina Tanaka Harris YouTube channel thumbnail

#4

Tina Tanaka Harris view on YouTube

60% relevance

Subscribers 271K

Videos 539

Views 34.7M

Appearances 7

SERP 30%

Similarity 80%

pore minimizing tips hydrated skin care skin texture improvement

Focuses on pore-minimizing tips and hydrated skin care (search 30%, content 80%), aligning with Beauty Theory’s skin texture and hydration guidance.

AI summary

#5

Dr. Jenny Liu view on YouTube

60% relevance

Subscribers 310K

Videos 1.2K

Views 98.4M

Appearances 10

SERP 31%

Similarity 79%

summer skin care pore minimizing tips oil control routine

Covers summer skin care and pore-minimizing tips with oil-control routines (search 31%, content 79%), closely matching the seasonal and pore/shine management topics.

AI summary

#6

Dr. Sam Ellis

60% relevance

Subscribers 798K

Videos 717

Views 130.2M

Appearances 9

SERP 29%

Similarity 80%

summer skin care K-beauty products anti aging skin tips

Appeals to similar audience with summer skin care and anti-aging insights plus K-beauty products (search 29%, content 80%), mirroring Beauty Theory’s product and youth-preservation themes.

AI summary

Content Landscape

Discovered competitors include Doctorly (88% match) and happy forever (63% match) as top overlaps. Doctorly and Beauty Theory share queries like 'summer skin care', 'hygiene hacks', and 'K-beauty products', while happy forever aligns on 'natural beauty tips', 'budget beauty hacks', and 'eyelash growth tips'. Kelly (61% match) also overlaps on 'skin care routine', 'glow up tips', and 'hygiene hacks'. In terms of size, Beauty Theory has 219K subscribers, whereas Doctorly commands about 3.5M, happy forever 195K, and Kelly 307K, indicating a broader audience for the top competitor channels. The overlapping queries point to a competitive landscape centered on affordable, accessible beauty routines and skin-care improvements.

AI summary

Video Highlights

Didn't Make the Cut

40 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	59%	Allison Baek	77%	361K	31%	6
#8	57%	Alice’s (beauty list)	85%	24.4K	15%	5
#9	57%	Dr Dray	75%	2.6M	30%	10
#10	56%	Vogue France	74%	1.0M	30%	4
#11	56%	alessya farrugia	85%	1.7M	12%	3
#12	55%	tipzzcore	85%	305K	10%	2
#13	54%	Elena Rachitskaya	81%	468K	15%	4
#14	54%	Dr. Daniel Sugai	79%	706K	17%	5
#15	54%	Claire's Monologue	84%	163K	9%	4
#16	54%	Obakie	84%	363K	8%	2
#17	54%	Zolven	80%	173K	13%	2
#18	53%	DrAmirKaram	78%	920K	16%	4
#19	53%	jess caelyn	82%	129K	11%	2
#20	53%	xthetic_queen	81%	198K	12%	2
#21	53%	Jessica Vu	79%	2.1M	14%	3
#22	53%	Glow Mode	80%	46.4K	12%	3
#23	53%	Dr. Shereene Idriss	79%	1.7M	14%	3
#24	53%	Dr Ewoma	81%	51.4K	11%	1
#25	52%	Dr Ingky	81%	789K	9%	1
#26	52%	Pierre Dalati	79%	1.9M	11%	2
#27	52%	Ali Abdaal	71%	6.5M	22%	5
#28	52%	leeskin	80%	304K	9%	4
#29	51%	Dr Adel	78%	206K	11%	2
#30	51%	Leah Halton	79%	2.4M	9%	3
#31	51%	Dr. Eric Berg DC	77%	14.5M	12%	2
#32	51%	Jaz Turner	80%	199K	7%	1
#33	51%	Marlena Stell	77%	1.6M	12%	2
#34	51%	love ana victoria	79%	16.7K	8%	2
#35	50%	Well with Arielle Lorre	78%	51.2K	9%	3
#36	50%	Dr. Aanchal MD	78%	3.4M	9%	3
#37	50%	Dr. Madalyn Nguyen	76%	159K	11%	2
#38	50%	Tina Yong	76%	3.9M	11%	1
#39	50%	Grace May	76%	375K	11%	1
#40	50%	Millie Mae	77%	32.7K	9%	2
#41	50%	Malama Life	75%	843K	11%	1
#42	49%	KKAÖ by KKB 👑💖	76%	94.6K	9%	1
#43	49%	Pick Up Limes	75%	4.4M	10%	2
#44	48%	RESPIRE	70%	515K	15%	3
#45	45%	Doctor Eye Health	70%	1.4M	8%	2
#46	43%	Hà An	65%	108K	9%	1

Search Queries Used

skin care routine glow up tips natural beauty tips budget beauty hacks eyelash growth tips summer skin care hygiene hacks clear skin diet look expensive on budget makeup free look better K-beauty products skin health tips facial skincare routine glowing skin tutorial face improvement tips glow up routine skin care tips beginners daily skin care budget friendly skin care natural makeup tips pore minimizing tips hydrated skin care oil control routine brighten dark spots anti aging skin tips matte makeup looks no makeup makeup tips under eye care tips sunscreen for skin face mask benefits skin texture improvement clean skin routine gentle exfoliation tips lip care routine skincare for sensitive skin

Frequently Asked Questions

Which YouTube channels are most similar to Beauty Theory?

Doctorly — 88% match, 3.5M subscribers; happy forever — 63% match, 195K subscribers; kelly — 61% match, 307K subscribers. All three channels focus on beauty, health, and personal care tips similar to Beauty Theory, targeting audiences interested in makeup, skincare, and appearance enhancement.

What type of content does Beauty Theory make?

Beauty Theory creates makeup and skincare content, including topics like natural improvements, glow-ups, and attractiveness. Upload frequency is about 0.7 uploads per week, and videos average around 66.7K views each.

How do we determine which channels are similar to Beauty Theory?

We analyze Beauty Theory's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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