Insider Beauty

Subscribers 957K

Videos 807

Views 435.1M

Channels Like Insider Beauty

Insider Beauty covers beauty topics with a focus on practical reviews and tutorials, as suggested by video titles like makeup tool tests, DIY and homemade makeup, vegan and sustainable beauty topics, and makeup application tips. The channel appears to publish short- to mid-length pieces (Beauty Or Bust format) with a steady output; current indicators show a library of 807 videos and a presence since Oct 19, 2017, with an average of roughly 123.6K views per video. With 957K subscribers and 435.1M total views, Insider Beauty emphasizes accessible, real-world testing and guidance in beauty.

AI summary

Similar Channels

We found 47 YouTube channels similar to Insider Beauty

Makeup By Nikki La Rose YouTube channel thumbnail

#1

Makeup By Nikki La Rose view on YouTube ▶

87% relevance

Subscribers 507K

Videos 1.5K

Views 125.7M

Appearances 11

SERP 100%

Similarity 79%

drugstore makeup makeup tools review makeup application tips

Shares a strong search overlap on drugstore makeup and makeup tools, aligning with Insider Beauty's makeup tutorials and product reviews, though Nikki's content emphasizes accessible drugstore options (search 100%, content 79%).

AI summary

#2

Slashed Beauty

59% relevance

Subscribers 127K

Videos 984

Views 24.0M

Appearances 3

SERP 21%

Similarity 85%

lash and eyeliner products cruelty free cosmetics

Targets lash and eyeliner products and cruelty-free cosmetics, reflecting Insider Beauty's beauty product reviews and tutorials that appeal to eye makeup enthusiasts (high content similarity 85%, lower overall search alignment 21%).

AI summary

#3

Yari G

59% relevance

Subscribers 77.3K

Videos 2.3K

Views 13.6M

Appearances 2

SERP 21%

Similarity 84%

lash extension kits false lash application

Focuses on lash extension kits and false lash application, indicating an audience overlap with Insider Beauty's eye makeup and application tips, with strong content alignment (84%) despite moderate search overlap (21%).

AI summary

#4

PETITE-SUE DIVINITII

59% relevance

Subscribers 459K

Videos 1.6K

Views 35.8M

Appearances 8

SERP 31%

Similarity 77%

petite makeup tutorials

Offers petite makeup tutorials, aligning with Insider Beauty's tutorial-driven style while serving a niche audience; search overlap is moderate (31%) but content similarity remains solid (77%).

AI summary

#5

Hyram

58% relevance

Subscribers 4.4M

Videos 893

Views 602.3M

Appearances 4

SERP 31%

Similarity 77%

vegan beauty products vegan skincare routine drugstore skincare routine

Covers vegan beauty and skincare routines, appealing to a similar audience interested in clean beauty, with decent content similarity (77%) even though search overlap is moderate (31%).

AI summary

#6

Smitha Deepak view on YouTube ▶

58% relevance

Subscribers 3.8M

Videos 1K

Views 892.2M

Appearances 3

SERP 22%

Similarity 82%

lash and eyeliner products beginner makeup tips waterproof mascara tips

Provides lash and eyeliner products guidance plus beginner makeup tips, mirroring Insider Beauty's entry-level and eye-makeup content with strong content alignment (82%) and modest search overlap (22%).

AI summary

Content Landscape

Top competitors identified: Makeup By Nikki La Rose (87% match, 507K subscribers) and Hyram (58% match, 4.4M subscribers) are the strongest in overlapping queries such as drugstore makeup, makeup tools review, and vegan/beauty topics. Slashed Beauty (59% match, 127K) and Yari G (59% match, 77.3K) also align on lash products and makeup applications. PETITE-SUE DIVINITII (59% match, 459K) mirrors petite makeup tutorials. Insider Beauty differs in scale from Hyram and PETITE-SUE DIVINITII but competes most directly on makeup tutorials, tool reviews, and vegan/sustainable beauty queries; subscriber bases range from under 100K to several million, with Insider Beauty at 957K, indicating a mid-to-upper tier size relative to these competitors. All identified channels share overlapping queries around makeup application tips, makeup tools reviews, and vegan or sustainable beauty.

AI summary

Video Highlights

Didn't Make the Cut

41 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	58%	Sydney Morgan	80%	9.9M	25%	3
#8	58%	Matilda on Video	81%	340K	23%	2
#9	58%	Lab Muffin Beauty Science ▶	80%	832K	24%	2
#10	57%	Mithi's Beauty Zone	78%	194K	26%	3
#11	57%	Emily Noel	84%	980K	16%	3
#12	57%	kelly ▶	77%	307K	25%	3
#13	56%	juicyjas	84%	1.1M	14%	3
#14	56%	Samantha March	81%	114K	18%	1
#15	56%	Ale Jay	78%	636K	22%	3
#16	55%	Milli Davison	82%	6.3K	15%	1
#17	55%	TheMakeupChair	73%	1.5M	28%	3
#18	54%	Kiana Davis ▶	79%	388K	17%	2
#19	54%	Jas Anahis	77%	78.3K	21%	2
#20	54%	Alexandra Anele ▶	80%	1.4M	16%	4
#21	54%	Leah Halton ▶	76%	2.4M	20%	4
#22	54%	Elena Rachitskaya ▶	80%	468K	15%	1
#23	54%	Dr. Sam Ellis	78%	798K	18%	2
#24	54%	dear peachie ▶	80%	1.4M	15%	2
#25	54%	HopeScope ▶	80%	8.2M	14%	3
#26	54%	BeautyByGbemi	77%	190K	18%	1
#27	53%	ARDELL Beauty	76%	9.8K	18%	1
#28	53%	Nina Ubhi	77%	701K	17%	3
#29	53%	bareMinerals	78%	88.7K	15%	1
#30	53%	No BS Beauty	75%	88.5K	18%	1
#31	53%	Samantha Harvey	73%	150K	22%	3
#32	52%	Jooshica	76%	2.7M	17%	3
#33	52%	BIOSSANCE	77%	9.5K	15%	1
#34	52%	happy forever	77%	195K	15%	1
#35	52%	Ali Andreea	77%	1.4M	13%	2
#36	51%	Elaine Park	75%	159K	16%	2
#37	51%	miranda rae ▶	73%	358K	18%	1
#38	51%	Dr. Jenny Liu ▶	75%	310K	15%	1
#39	50%	sewingtimes	72%	978K	18%	2
#40	50%	Rachel Ama	71%	760K	18%	2
#41	49%	FXhome	72%	285K	15%	1
#42	49%	xThuyLe	69%	479K	18%	1
#43	49%	Cheap Lazy Vegan	71%	795K	15%	2
#44	48%	Hyde Tools	67%	7.9K	18%	1
#45	47%	Simple Decor Ideas	67%	136K	17%	2
#46	47%	Business Insider ▶	68%	10.4M	15%	1
#47	44%	Our Oily House	64%	241K	13%	2

Search Queries Used

vegan beauty products sustainable beauty makeup tutorials drugstore makeup makeup tools review makeup application tips lash and eyeliner products makeup kits review homemade makeup temporary tattoo eyeliner portable makeup cases contouring tools magnetic makeup kits lash extension kits beauty gadget reviews vegan skincare routine sustainable packaging makeup drugstore skincare routine gluten free makeup cruelty free cosmetics mineral makeup foundation petite makeup tutorials beginner makeup tips natural beauty routine color correcting basics false lash application reef safe sunscreen waterproof mascara tips cream blush techniques highlighter shades guide oil control makeup blotting papers review face oil benefits makeup storage ideas at home makeup removal

Frequently Asked Questions

Which YouTube channels are most similar to Insider Beauty?

Makeup By Nikki La Rose — 87% match, 507K subscribers; Slashed Beauty — 59% match, 127K subscribers; Yari G — 59% match, 77.3K subscribers. All three have channels focused on beauty and makeup, aligning with Insider Beauty's beauty and makeup content and target audience.

What type of content does Insider Beauty make?

Insider Beauty creates beauty-focused videos, including product reviews and makeup demonstrations, as indicated by titles like 'Soap Factory Makes Sustainable, Vegan Beauty Products By Hand' and 'Can The Internet’s Weirdest Mascaras Give You Better Lashes? | Beauty Or Bust'. The channel averages 123.6K views per video, with uploads across multiple Beauty Or Bust style episodes and other beauty content, and the list shows several zero-view videos suggesting varying weekly output.

How do we determine which channels are similar to Insider Beauty?

We analyze Insider Beauty's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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