Channels Like Air
Air covers brand strategy, creative branding, premium branding, and related marketing topics through tutorials, playbooks, and strategic deep-dives. Content appears to include discussions on brand building, creative operations, and the science of building a premium brand, often in a tutorial or playbook format, with recent videos focusing on topics like the product launch playbook, world building for brands, and the impact of viral culture. The channel posts new content with an average of around 21K views per video and publishes multiple videos per month since joining in March 2021.