Benjamin Moore Paints covers color, design, and painting topics focused on interior and exterior paint, color ideas, and design inspiration. The channel features tutorials, color guidance, and trend-focused content, including Color of the Year programs and whole-home paint palettes, with frequent uploads implied by 1200 published videos and an average of about 1.2 million views per video. It is active since 2009 and has 41.8K subscribers with 98.7M total views.
Similar Channels
We found 44 YouTube channels similar to Benjamin Moore Paints
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They share high search overlap on paint color trends and color of the year 2025, with 87% overall match, and 79% content similarity, indicating a strong alignment in topics and presentation style related to color trends.
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They target paint color trends and palettes similarly, with 57% overall match driven by 33% search overlap but a high 73% content similarity, signaling audience interest overlaps but a somewhat different topical focus.
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Nick Lewis aligns on color of the year 2025, color trends, and paint palettes, yielding a 56% overall match supported by 37% search overlap and 69% content similarity, indicating shared topics with a creator-style approach.
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Shares the same focus on paint color trends and home color palettes with a 56% overall match; search overlap is modest (21%), but content similarity is high (79%), suggesting similar topics delivered in a different format.
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Remains aligned on paint color trends, pairings, and whole-home palettes, reaching 53% overall match with 24% search overlap and 72% content similarity, showing shared subject matter and a similar presentation style.
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Covers paint color trends and color of the year 2025 with 52% overall match; low-to-moderate search overlap (23%) but solid content similarity (72%), indicating overlapping content delivered in a distinct channel voice.
Content Landscape
Top competitors identified: The Paint People (87% match) and Nick Lewis (56% match) along with Ashley Childers (57% match) as strong overlaps. They share queries such as paint color trends, color of the year 2025, and paint color palettes, aligning with Benjamin Moore Paints’ focus on color trends and color inspiration. The Paint People has the largest subscriber base among the competitors listed (148K) but still trails Benjamin Moore in channel size; Nick Lewis has 780K subscribers, and Ashley Childers has 131K subscribers. Home Color Trends (3K subscribers) also overlaps on similar queries like color trends home and small space paint colors. Overall, competitors vary in size but target closely related topics around color trends, palette creation, and color psychology.
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Frequently Asked Questions
Which YouTube channels are most similar to Benjamin Moore Paints?
The Paint People — 148K subscribers (87% match); Ashley Childers — 131K subscribers (57% match); Nick Lewis — 780K subscribers (56% match). All three are YouTube creators in or near the home paint/DIY space with content related to paint, color, and interior design, similar to Benjamin Moore Paints.
What type of content does Benjamin Moore Paints make?
Benjamin Moore Paints produces color- and paint-focused content, with titles like 'Meet the Benjamin Moore Color of the Year 2026' and various 'Color of the Year 2025' videos, implying emphasis on color trends, paint recommendations, and product insights. The channel has about 41.8K subscribers and uploads content that averages around 1.2M views per video, with recent videos ranging from 93.1K to 12.5M views, indicating frequent posting (roughly several videos per season) and high-view videos.
How do we determine which channels are similar to Benjamin Moore Paints?
We analyze Benjamin Moore Paints's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.
