ThisIsE

Subscribers 434K

Videos 509

Views 86.0M

Channels Like ThisIsE

ThisIsE covers everyday carry, desk setups, guides and how-tos, and Everything Apple, with a focus on technology storytelling and comparisons. Content includes tutorials, reviews, and curated tech ideas, often centered on Apple products and desk setup aesthetics, with recent videos spanning setup tours, product recommendations, and tech guides. The channel publishes frequently and has an average of roughly 190K views per video, across 509 videos since joining in 2016, with a total of 86M views and 434K subscribers.

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Similar Channels

We found 49 YouTube channels similar to ThisIsE

EXCESSORIZE ME. YouTube channel thumbnail

#1

EXCESSORIZE ME. view on YouTube

89% relevance

Subscribers 1.6M

Videos 1.4K

Views 635.0M

Appearances 19

SERP 100%

Similarity 82%

tech accessories 2025 gift ideas tech black friday tech deals

Both target tech accessories and gift ideas for 2025 with high search overlap (tech accessories 2025, gift ideas tech) and a strong alignment in content around gadget products, resulting in an 89% overall match and a similar style focused on trendy tech deals.

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#2

Mike O'Brien view on YouTube

86% relevance

Subscribers 639K

Videos 751

Views 179.2M

Appearances 12

SERP 100%

Similarity 77%

desk setup ideas apple products review tech accessories 2025

Share audiences interested in desk setup and Apple product reviews, with queries like desk setup ideas and tech accessories 2025 driving overlap; content similarity is solid (77%), indicating comparable review and setup-oriented tech content.

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Mrwhosetheboss YouTube channel thumbnail

#3

Mrwhosetheboss view on YouTube

83% relevance

Subscribers 22.3M

Videos 1.8K

Views 8.4B

Appearances 13

SERP 86%

Similarity 81%

apple products review tech accessories 2025 productivity monitor setup

Targets Apple product reviews and tech accessories 2025, plus productivity monitor setups, aligning closely with ThisIsE on product-focused tech reviews even though Mrwhosetheboss has broader tech depth (86% search overlap, 81% content).

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#4

MacVince view on YouTube

80% relevance

Subscribers 179K

Videos 97

Views 21.5M

Appearances 9

SERP 75%

Similarity 83%

mac guide mac apps list macOS tips and tricks

Similar audience through macOS and Mac-focused guides (mac guide, macOS tips and tricks) and a strong 75% search overlap with high content relevance (83%), indicating shared interest in Mac users seeking tips and apps.

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#5

Pete Matheson

74% relevance

Subscribers 301K

Videos 743

Views 106.8M

Appearances 7

SERP 57%

Similarity 85%

monitor for productivity productivity monitor setup smart home gadgets

Appeals to productivity and monitor setups plus smart home gadgets, mirroring ThisIsE's emphasis on productivity gear; search overlap is modest (57%) but content alignment is high (85%), signaling similar practical tech setup content.

AI summary

#6

Audioviser

71% relevance

Subscribers 11.9K

Videos 1.7K

Views 5.9M

Appearances 6

SERP 58%

Similarity 79%

best 4k monitor 2026 monitor for productivity

Focuses on monitors and productivity setups, overlapping with ThisIsE on home office and display gear; search overlap is moderate (58%) but content similarity is strong (79%), indicating similar product-focused reviews.

AI summary

Content Landscape

Top competitors include EXCESSORIZE ME (89% match, 1.6M subscribers) and Mike O'Brien (86% match, 639K subscribers). Both channels overlap with ThisIsE on queries like tech accessories 2025, gift ideas tech, black Friday tech deals, desk setup ideas, and apple product reviews. ThisIsE’s subscriber base (434K) is smaller than EXCESSORIZE ME and Mike O'Brien, indicating a niche within the broader tech and Apple ecosystem. The third closest match is Mrwhosetheboss (83% match, 22.3M subscribers), overlapping on apple products review, tech accessories 2025, and productivity monitor setup, highlighting a broader audience reach and heavier emphasis on general tech reviews. All three competitors compete for audience attention in tech reviews, desk setups, and Apple-focused content.

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Video Highlights

Didn't Make the Cut

43 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	70%	The Studio	84%	1.1M	50%	9
#8	69%	Jimmy Tries World	89%	247K	39%	4
#9	68%	Better Creating	87%	229K	39%	5
#10	67%	YouFact Tech	79%	960K	50%	8
#11	67%	Kyle Erickson	88%	148K	37%	6
#12	67%	Brandon Meves	86%	14.7K	38%	5
#13	67%	Andrew Ethan Zeng	88%	409K	34%	6
#14	65%	Snazzy Labs	83%	1.2M	39%	7
#15	65%	Karl Conrad	84%	995K	36%	6
#16	65%	Brandon Butch	87%	1.4M	32%	6
#17	64%	Work From Hype	84%	109K	34%	7
#18	63%	Stephen Robles	86%	207K	28%	6
#19	63%	Marques Brownlee	83%	20.8M	32%	7
#20	62%	Chuen L	87%	12.1K	24%	2
#21	62%	9to5Mac	82%	941K	31%	5
#22	61%	Linus Tech Tips	85%	16.8M	25%	2
#23	61%	Created By Today-Hey	86%	12.1K	23%	4
#24	61%	Created Tech	88%	287K	20%	5
#25	61%	10BestOnes	82%	261K	29%	3
#26	60%	UrAvgConsumer	85%	3.4M	23%	6
#27	60%	TechJoint	78%	1.1M	32%	9
#28	60%	Cheval Lim	85%	12.4K	21%	1
#29	59%	QuickAssTutorials	75%	259K	36%	2
#30	59%	GregsGadgets	82%	410K	26%	3
#31	59%	Peter Georgiou	85%	187K	20%	2
#32	59%	Bog	75%	562K	34%	8
#33	58%	Joe Reviews	83%	2.2K	21%	1
#34	58%	SarahGrace	80%	3.7M	25%	7
#35	58%	Smart Home Solver	77%	718K	29%	5
#36	57%	TwoByteThomas	80%	13.9K	23%	3
#37	57%	Think Media	77%	3.4M	26%	6
#38	57%	Josh Fenn	81%	105K	19%	5
#39	56%	MobileReviewsEh	78%	522K	23%	3
#40	55%	CarterPCs	79%	2.2M	21%	5
#41	54%	Last Line Of Defense	76%	441K	21%	1
#42	54%	Maurice Moves	78%	430K	18%	2
#43	53%	Pat Kay	78%	366K	17%	1
#44	53%	Easlo	74%	106K	21%	2
#45	53%	NextoolX	75%	47K	18%	3
#46	52%	HICONSUMPTION	71%	143K	22%	5
#47	51%	Alex Hormozi	71%	4.0M	22%	3
#48	51%	Away Together w/ Nik and Allie	72%	326K	21%	2
#49	49%	WorldofTech	68%	903K	20%	3

Search Queries Used

everyday carry gear desk setup ideas mac guide apple products review best 4k monitor 2026 webcam review tech accessories 2025 gift ideas tech drone for beginners mac apps list black friday tech deals iphone home screen setup ipad pro setup monitor for productivity tech gadgets 2026 daily tech routine desk gadget ideas macOS tips and tricks productivity monitor setup camera video tips home office gear presentation tech guides home screen organization smart home gadgets portable tech essentials printer setup guide budget tech finds wireless accessories review keyboard and mouse guides compact desk setup recording setup basics usb-c hubs review editing software tips apple ecosystem tips tech gift ideas 2026

Frequently Asked Questions

Which YouTube channels are most similar to ThisIsE?

EXCESSORIZE ME. — 89% match, 1.6M subscribers; Mike O'Brien — 86% match, 639K subscribers; Mrwhosetheboss — 83% match, 22.3M subscribers. All three channels compete in technology storytelling, tech comparisons, and device reviews similar to ThisIsE.

What type of content does ThisIsE make?

ThisIsE creates technology-focused videos such as device comparisons, setups, and how-tos (e.g., OnePlus 15: The Sweet Spot; I Finally Dialed In My 11” iPad Pro; NEW TO MAC? Start Here; My 2026 Desk Setup; The 5K Mac Monitor I’d Actually Buy). The channel average is about 189.7K views per video; uploads appear multiple times per week.

How do we determine which channels are similar to ThisIsE?

We analyze ThisIsE's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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