The Hustle

Subscribers 242K

Videos 577

Views 37.3M

Channels Like The Hustle

The Hustle covers business news with a focus on offbeat startups, hidden trends, and moonshots, delivering analysis through engaging, short-to-mid form videos that spotlight bold bets and industry insights. Content style leans toward investigative journalism and trend explanations rather than traditional business reporting, with keywords emphasizing how things work and why trends matter. The channel publishes frequently, with a recent video slate featuring high view counts (average ~674K views per video) and ongoing daily updates via their newsletter and podcast.

Similar Channels

We found 46 YouTube channels similar to The Hustle

The Wall Street Journal YouTube channel thumbnail

#1

The Wall Street Journal view on YouTube ▶

81% relevance

Subscribers 6.6M

Videos 28K

Views 2.5B

Appearances 10

SERP 84%

Similarity 80%

big business trends infrastructure funding trends supply chain disruptions

High search overlap (big business trends, infrastructure funding trends, supply chain disruptions) with a strong content similarity in covering business news and trends, yielding an 81% match, indicating similar audience interests and topics.

Bloomberg Television YouTube channel thumbnail

#2

Bloomberg Television view on YouTube ▶

80% relevance

Subscribers 3.1M

Videos 90K

Views 1.3B

Appearances 18

SERP 100%

Similarity 67%

hidden trends business moonshot investments business news analysis

Shares interest in hidden trends and moonshot investments and business analysis; search match is 100% but content is 67%, meaning they attract the same audience for forward-looking business topics while differing in presentation style.

CNBC Television YouTube channel thumbnail

#3

CNBC Television view on YouTube ▶

66% relevance

Subscribers 3.3M

Videos 154K

Views 2.6B

Appearances 8

SERP 55%

Similarity 73%

business news analysis premium consumer markets infrastructure funding trends

Overlaps on business news analysis and infrastructure funding trends with a 66% overall match; search overlap (55%) and content overlap (73%) show similar topics and audience but different depth and format.

#4

Design Theory

62% relevance

Subscribers 743K

Videos 111

Views 33.5M

Appearances 3

SERP 37%

Similarity 78%

industrial trends retail branding strategies retail brand strategy insights

Aligns on industrial trends and retail brand strategy insights, yielding a 62% match driven by topical overlap; high content similarity (78%) but modest search overlap (37%) suggests similar coverage themes with a differing audience search pattern.

#5

Forbes view on YouTube ▶

61% relevance

Subscribers 2.1M

Videos 10K

Views 340.7M

Appearances 6

SERP 27%

Similarity 84%

moonshot startups emerging market bets future of venture funding

Shares focus on moonshot startups and venture funding trajectories, producing a 61% match; strong content similarity (84%) but lower search overlap (27%), indicating parallel topics presented in a different discovery context.

#6

CNBC view on YouTube ▶

61% relevance

Subscribers 4.1M

Videos 15K

Views 2.0B

Appearances 7

SERP 31%

Similarity 80%

airline industry shifts alternative investment trends air travel market shifts

Similarities in airline shifts and market shifts plus alternative investments yield a 61% match; search overlap (31%) is modest, but content overlap (80%) shows nearly identical coverage style tuned to a broader business audience.

Content Landscape

Discovered competitors include The Wall Street Journal (81% match) and Bloomberg Television (80% match) as the closest peers, sharing queries around big business trends, infrastructure funding trends, supply chain disruptions, hidden trends, and moonshot investments. CNBC Television (66% match) also overlaps on business news analysis and premium consumer markets, expanding the competitive landscape. The Hustle has 242K subscribers, while The Wall Street Journal and Bloomberg Television command multi-million subscriber bases (WSJ ~6.6M, Bloomberg ~3.1M), indicating a size gap but overlapping topical space in industrial and economic trends.

Video Highlights

Didn't Make the Cut

40 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	59%	Young Entrepreneurs Forum	73%	896K	39%	8
#8	59%	PwC UK	65%	5.8K	49%	8
#9	58%	Bloomberg Podcasts	73%	443K	35%	6
#10	56%	CNBC Awaaz.	66%	6.3M	40%	4
#11	56%	Alliant Energy	70%	3.0K	34%	2
#12	55%	J.P. Morgan Asset Management ▶	69%	21.9K	35%	4
#13	55%	Money & Macro	76%	647K	25%	2
#14	55%	some gray things	68%	40.2K	36%	5
#15	54%	Enrico Tartarotti ▶	76%	228K	20%	1
#16	54%	Business School 101 ▶	66%	117K	35%	4
#17	54%	Bloomberg Technology	74%	717K	23%	6
#18	53%	Harvard Innovation Labs	69%	419K	30%	4
#19	53%	EcoInnovaTech	75%	2.6K	21%	2
#20	53%	London Business School	65%	310K	35%	5
#21	53%	Wendover Productions ▶	74%	4.9M	22%	4
#22	53%	TED ▶	71%	27.2M	26%	2
#23	52%	Bernard Marr	73%	2.0M	22%	3
#24	52%	Digital Transformation with Eric Kimberling ▶	68%	549K	28%	4
#25	52%	Leaders Talk - ThinkEduca ▶	68%	134K	27%	3
#26	52%	Peter H. Diamandis	71%	515K	23%	2
#27	51%	Bloomberg Media Studios	72%	9.9K	20%	1
#28	51%	Harvard Business Review ▶	74%	1.6M	16%	4
#29	51%	World Economic Forum	74%	1.1M	17%	4
#30	51%	Milken Institute	74%	92.4K	16%	1
#31	49%	CNBC International Live	65%	477K	24%	3
#32	49%	Shane Hummus ▶	69%	1.5M	19%	2
#33	49%	Rational Animations	70%	447K	16%	1
#34	49%	Ryan Daniel Moran	70%	172K	16%	2
#35	48%	Adam Erhart ▶	68%	666K	19%	3
#36	48%	Barings	68%	2.5K	18%	2
#37	48%	TEDx Talks ▶	64%	44.2M	23%	5
#38	47%	WION ▶	68%	10.4M	17%	4
#39	47%	DW Documentary ▶	68%	6.4M	16%	2
#40	47%	KPMG US	64%	16.7K	20%	1
#41	47%	CNA	67%	3.1M	17%	2
#42	46%	KPMG	63%	22.5K	20%	1
#43	46%	Macquarie Group	64%	12.6K	19%	3
#44	45%	Freeform	61%	2.1M	20%	1
#45	45%	Impactable - B2B LinkedIn Ads Agency	64%	3.9K	16%	1
#46	43%	Siemens Knowledge Hub ▶	59%	359K	19%	3

Search Queries Used

bold startup bets hidden trends business moonshot investments offbeat startups business news analysis industrial trends big business trends economic megatrends premium consumer markets infrastructure funding trends supply chain disruptions transportation industry insights retail branding strategies airline industry shifts energy and transportation innovations bold bets in startups hidden startup trends moonshot startups offbeat business ideas emerging market bets future of venture funding disruptive business models alternative investment trends sustainable energy innovation logistics and supply chain tech infrastructure finance outlook retail brand strategy insights air travel market shifts industrial digitization economic mega trends consumer market segmentation global trade disruptions platform economy dynamics risk and reward in startups corporate venture patterns

Frequently Asked Questions

Which YouTube channels are most similar to The Hustle ?

The Hustle's biggest competitors on YouTube are The Wall Street Journal (81% match, 6.6M subscribers), Bloomberg Television (80% match, 3.1M subscribers), and CNBC Television (66% match, 3.3M subscribers). They share a focus on business, finance, and economics news, often covering markets, corporate developments, and global trends similar to The Hustle's investigative and explanatory style.

What type of content does The Hustle make?

The Hustle creates informative, business-and-economics-focused content, as reflected in titles like How Billionaires Are Taking Over This Mountain Range, Why America Loves This Gas Station, The Self-Inflicted Downfall of Luxury Brands, Why American Trucks Are So Big, and Why This One Company is So Good at Making Everything. It averages about 674.1K views per video, with multiple uploads per week (exact frequency not specified).

How do we determine which channels are similar to The Hustle ?

We analyze The Hustle 's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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