We found 43 YouTube channels similar to Shell
Shares a strong focus on energy transition and leadership in energy with Shell (high search overlap 100% and 84% overall match), appealing to the same audience interested in future energy topics, policy, and technology.
Targets carbon capture and LNG energy use, aligning with Shell on carbon capture technology (high search overlap 85%) and energy transition topics (content 74%), though DW Planet A differs in documentary-centric presentation.
Similar emphasis on energy transition and road transport future (high search overlap 92% for energy topics) but diverges in scope and depth of topics beyond corporate or industry-focused perspectives (content 67%).
Covers carbon capture storage and sustainable fuels, matching Shell on technology and sustainability-focused energy topics (search 63%, content 75%), with FT’s policy/business angle shaping the discussion.
Addresses energy transition and sustainable fuels with global energy travel themes, aligning on key queries though DW Documentary’s documentary style differs from Shell’s brand approach (search 69%, content 71%).
Likely overlaps on sustainable fuels, renewable integration, and energy financing discussions, reflecting Shell’s interests in funding and deployment of sustainable energy solutions (search 59%, content 70%).
37 additional channels that were close
| Rank | Relevance | Channel | Similarity | Subscribers | SERP | Appearances |
|---|---|---|---|---|---|---|
| #7 | 64% | The Economist | 74% | 3.9M | 50% | 5 |
| #8 | 64% | CNBC ▶ | 71% | 4.1M | 52% | 7 |
| #9 | 62% | TED-Ed ▶ | 65% | 22.4M | 58% | 8 |
| #10 | 60% | ClimateAdam | 73% | 67.1K | 40% | 5 |
| #11 | 59% | World Economic Forum | 78% | 1.1M | 30% | 3 |
| #12 | 59% | Freethink | 75% | 1.4M | 35% | 3 |
| #13 | 58% | DW News ▶ | 67% | 6.2M | 44% | 8 |
| #14 | 57% | Harry's garage | 74% | 864K | 31% | 2 |
| #15 | 56% | BBC News | 68% | 19.4M | 38% | 8 |
| #16 | 56% | Bloom Energy | 70% | 9.4K | 34% | 4 |
| #17 | 56% | Just Have a Think | 73% | 688K | 29% | 7 |
| #18 | 55% | CNBC Television ▶ | 73% | 3.3M | 27% | 3 |
| #19 | 55% | Reactions | 67% | 785K | 36% | 5 |
| #20 | 54% | Real Engineering ▶ | 70% | 5.0M | 32% | 5 |
| #21 | 54% | FuelsEurope | 78% | 8.1K | 19% | 2 |
| #22 | 54% | Engineering with Rosie | 80% | 118K | 16% | 4 |
| #23 | 54% | The Electric Viking | 73% | 349K | 25% | 4 |
| #24 | 54% | Undecided with Matt Ferrell ▶ | 74% | 1.8M | 23% | 6 |
| #25 | 54% | Bloomberg Originals | 72% | 5.0M | 27% | 5 |
| #26 | 53% | Everything Electric TECH | 76% | 144K | 18% | 1 |
| #27 | 52% | careersinenergy | 75% | 1.9K | 18% | 1 |
| #28 | 52% | Practical Engineering ▶ | 67% | 4.7M | 28% | 3 |
| #29 | 51% | CME Group ▶ | 71% | 44.9K | 22% | 1 |
| #30 | 51% | ScottishPower | 74% | 17.3K | 18% | 1 |
| #31 | 51% | Student Energy | 75% | 72.3K | 15% | 5 |
| #32 | 50% | Futurology | 69% | 355K | 22% | 1 |
| #33 | 50% | wocomoDOCS ▶ | 72% | 375K | 18% | 1 |
| #34 | 49% | Mechanical Engineering Magazine | 71% | 3.5K | 18% | 1 |
| #35 | 49% | Fox Business ▶ | 64% | 3.3M | 28% | 3 |
| #36 | 49% | jpmorgan ▶ | 70% | 136K | 18% | 1 |
| #37 | 49% | CleverJoe Off Grid | 69% | 11.8K | 18% | 1 |
| #38 | 48% | British Geological Survey | 70% | 10.7K | 15% | 3 |
| #39 | 47% | Bloomberg Television ▶ | 68% | 3.1M | 16% | 3 |
| #40 | 47% | FuseSchool - Global Education ▶ | 66% | 915K | 18% | 1 |
| #41 | 46% | Airbus ▶ | 66% | 544K | 15% | 1 |
| #42 | 45% | CBC News: The National | 63% | 2.1M | 18% | 1 |
| #43 | 44% | Reuters | 61% | 4.1M | 18% | 3 |
TED — 27.2M subscribers (84% match), DW Planet A — 765K subscribers (78% match), TEDx Talks — 44.2M subscribers (77% match). They share a focus on education, science, technology, and ideas-driven content that educates a broad audience.
Shell produces educational and informational content related to energy, science, engineering, and the energy transition, including podcasts and documentaries. It uploads videos with an average of about 40.2K views per video; recent videos include The Energy Podcast episodes and content on Ferrari/Shell fuel, indicating a mix of long-form discussions and science-focused features, with varying weekly uploads.
We analyze Shell's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.
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