Channels Like Semrush

Semrush YouTube channel thumbnail
Semrush
Subscribers 209K
Videos 821
Views 37.2M

Semrush provides digital marketing guidance focused on SEO tutorials, keyword research, content marketing, on-page and technical SEO, and site optimization. Videos cover practical step-by-step tutorials, strategic SEO approaches, and comprehensive tool guidance, with recent content centered on 2025 SEO strategies and audits. The channel publishes content regularly, with an average of about 0.1 uploads per week and roughly 105.4K views per video.

Content Landscape

Top competitors include Ahrefs (89% match) with 661K subscribers and Nathan Gotch (64% match) with 125K subscribers, both aligning with overlapping queries like SEO tutorials and keyword research. Exposure Ninja (55% match) with 106K subscribers also overlaps on content marketing and SEO strategy, while Rank Math SEO (54% match) with 95K subscribers shares queries on keyword research, on-page SEO, and technical SEO. Semrush has about 209K subscribers, which is smaller than Ahrefs but larger than Nathan Gotch and others, indicating a mid-to-large channel size among peers. Common queries across competitors include SEO tutorials, keyword research, content marketing, and on-page/technical SEO.

Similar Channels

We found 48 YouTube channels similar to Semrush

Ahrefs YouTube channel thumbnail
#1 Ahrefs

89% relevance

Subscribers 661K
Videos 356
Views 32.4M
Appearances 66
SERP 100%
Similarity 82%
SEO tutorials keyword research content marketing

Shares the strongest overlap with Semrush on SEO-focused searches (100% for queries like SEO tutorials and 82% content similarity on topics such as keyword research and content marketing), indicating a very similar audience and content emphasis on SEO tools and education.

Nathan Gotch YouTube channel thumbnail
#2 Nathan Gotch

64% relevance

Subscribers 125K
Videos 330
Views 5.5M
Appearances 25
SERP 29%
Similarity 88%
SEO tutorials keyword research on page SEO

Good alignment for SEO tutorials and keyword research queries, but lower overall search overlap (29%) while high content similarity (88%), suggesting a closely related audience and similar content style despite a narrower query footprint.

Exposure Ninja YouTube channel thumbnail
#3 Exposure Ninja

55% relevance

Subscribers 106K
Videos 509
Views 4.9M
Appearances 7
SERP 7%
Similarity 87%
content marketing SEO strategy digital marketing SEO

High content overlap (87%) with topics like content marketing and SEO strategy, but very low search overlap (7%), indicating a similar content approach and audience intent with differing emphasis on search queries.

BKA Content YouTube channel thumbnail
#4 BKA Content

54% relevance

Subscribers 4.7K
Videos 401
Views 616.2K
Appearances 2
SERP 3%
Similarity 89%
keyword research tools SEO keyword planning

Very high content similarity (89%) around keyword research tools and SEO keyword planning, but minimal search overlap (3%), suggesting a shared audience and topics delivered in a more tool/long-form content format.

Rank Math SEO YouTube channel thumbnail
#5 Rank Math SEO

54% relevance

Subscribers 95K
Videos 706
Views 13.5M
Appearances 18
SERP 24%
Similarity 73%
keyword research on page SEO technical SEO

Mid-to-high alignment on keyword research and on-page/technical SEO (54% overall match; 24% search, 73% content), reflecting a comparable focus with a slightly stronger content similarity than search query overlap.

Neil Patel YouTube channel thumbnail
#6 Neil Patel

53% relevance

Subscribers 1.6M
Videos 2.2K
Views 80.3M
Appearances 18
SERP 11%
Similarity 81%
SEO tutorials on page SEO SEO audit

Notable overlap on SEO tutorials and on-page SEO with some SEO audits (53% match; 11% search, 81% content), indicating similar educational content delivered in a broader marketing context.

Didn't Make the Cut

42 additional channels that were close

Rank Relevance Channel Similarity Subscribers SERP Appearances
#7 53% Matt Kenyon 86% 18.2K 4% 4
#8 53% Surfer Academy 84% 27.3K 6% 6
#9 53% Matt Diamante 85% 18.3K 4% 5
#10 52% Ghulam Ali SEO 82% 107K 8% 11
#11 52% Matt Diggity 83% 172K 5% 4
#12 52% Ranking Academy 85% 288K 3% 5
#13 52% HubSpot Marketing 81% 591K 9% 7
#14 52% LinkBuilding HQ 83% 12K 5% 4
#15 52% Edward Sturm 82% 54.5K 6% 8
#16 51% Caleb Ulku 83% 34.6K 4% 5
#17 51% Ahrefs Tutorials 81% 3.1K 7% 3
#18 51% Mariah Magazine 83% 23.6K 3% 3
#19 51% SMA Marketing 83% 18.5K 4% 4
#20 51% Simplilearn 69% 6.1M 23% 16
#21 51% Brian Dean 80% 569K 6% 8
#22 50% The Conversion Clinic — by JRR Marketing 81% 138K 5% 5
#23 50% WebFX 81% 20.2K 3% 3
#24 49% Wes McDowell 79% 429K 5% 6
#25 49% Jade Beason 80% 300K 4% 2
#26 49% Jason Hennessey 80% 3.5K 3% 1
#27 49% WsCube Tech 73% 4.3M 13% 16
#28 49% Moz 79% 97.7K 4% 3
#29 49% Grace Leung 79% 124K 4% 4
#30 49% Jesse Cunningham 78% 109K 5% 4
#31 48% Osborne Digital Marketing 77% 101K 4% 2
#32 47% Adam Erhart 75% 666K 5% 3
#33 47% Brendan Gillen 76% 53.5K 3% 2
#34 47% Surfside PPC 76% 264K 3% 2
#35 47% Google Search Central 76% 774K 3% 3
#36 46% Joanna Wiebe 73% 75.6K 6% 3
#37 46% Caleb Ralston 74% 88.9K 4% 1
#38 46% Alex Hormozi 71% 4.0M 8% 6
#39 46% Metics Media 70% 531K 10% 3
#40 46% WPCrafter.com WordPress For Non-Techies 74% 248K 3% 1
#41 45% Learn With Shopify 73% 858K 4% 2
#42 45% Youri van Hofwegen 72% 266K 6% 5
#43 45% Google Career Certificates 68% 737K 11% 8
#44 45% Google Analytics 71% 512K 4% 3
#45 44% Kevin Stratvert 71% 4.2M 3% 3
#46 43% Beyond Fireship 68% 470K 5% 2
#47 41% Business School 101 67% 117K 3% 2
#48 40% Spanning Tree 65% 262K 3% 1

Search Queries Used

SEO tutorials keyword research content marketing on page SEO technical SEO SEO audit site optimization SERP ranking SEO strategy SEO for beginners content strategy Google ranking search engine optimization digital marketing SEO keyword research tools SEO keyword planning content calendar ideas link building strategies technical SEO checklist on-page optimization tips SEO audit checklist SERP feature optimization Google analytics insights content gap analysis competitor keyword analysis local SEO optimization mobile SEO tips page speed optimization schema markup basics backlink outreach strategies market research methods PPC vs SEO comparison SEO for e commerce video SEO tips content promotion strategies

Frequently Asked Questions

Which YouTube channels are most similar to Semrush?

Semrush's biggest competitors on YouTube are Ahrefs (89% match, 661K subscribers), Nathan Gotch (64% match, 125K subscribers), and Exposure Ninja (55% match, 106K subscribers). They share a focus on search engine optimization, SEO strategies, and digital marketing topics similar to Semrush.

What type of content does Semrush make?

Semrush creates content about SEO, search engine optimization, local SEO, and digital marketing, evidenced by titles like This New SEO Strategy Is Replacing Keywords in 2025, Generative Engine Optimization: The Most Powerful SEO Secret Smart Businesses Are Using, and 9 Things to Remove From Your Website in 2025. The channel averages 105.4K views per video and uploads roughly 0.1 times per week.

How do we determine which channels are similar to Semrush?

We analyze Semrush's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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