Rick Kettner

Subscribers 97.1K

Videos 355

Views 7.3M

Channels Like Rick Kettner

Rick Kettner covers business, marketing, entrepreneurship, and book-focused insights, highlighting book summaries, reading lists, and practical tips related to marketing strategy and business growth. The channel presents tutorial- and list-style content with deep dives into marketing concepts and book recommendations, publishing multiple videos across topics like digital marketing, startups, and entrepreneurship since joining YouTube in 2019, with an average view count around 67.6K per video.

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Similar Channels

We found 50 YouTube channels similar to Rick Kettner

#1

Adam Erhart view on YouTube

86% relevance

Subscribers 666K

Videos 1.3K

Views 41.2M

Appearances 46

SERP 100%

Similarity 77%

digital marketing strategies small business marketing tips product marketing strategy

Both target digital marketing and small business marketing strategies, sharing high search overlap on queries like digital marketing strategies and small business marketing tips, with Adam’s content aligning closely to practical marketing tactics (86% match, 100% search, 77% content).

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#2

Alex Hormozi view on YouTube

60% relevance

Subscribers 4.0M

Videos 4.5K

Views 927.0M

Appearances 22

SERP 39%

Similarity 73%

digital marketing strategies small business marketing tips lead generation channels

Both focus on digital marketing strategies and lead generation concepts for small businesses; they share audience interest in marketing tips and growth channels, evidenced by substantial search overlap but differing content emphasis (60% match, 39% search, 73% content).

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HubSpot Marketing YouTube channel thumbnail

#3

HubSpot Marketing view on YouTube

59% relevance

Subscribers 591K

Videos 1K

Views 40.6M

Appearances 13

SERP 28%

Similarity 80%

small business marketing tips product marketing strategy marketing strategy best practices

They intersect on small business marketing tips and marketing strategy best practices, attracting similar queries, though HubSpot’s content style is broader and more platform/tool oriented (59% match, 28% search, 80% content).

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#4

TED view on YouTube

56% relevance

Subscribers 27.2M

Videos 5.5K

Views 3.1B

Appearances 16

SERP 41%

Similarity 66%

marketing leadership tips business growth books advertising for startups

Both cater to marketing leadership and business growth concepts, with overlap in queries about advertising for startups and growth, but TED’s content is more generalist and lecture-driven (56% match, 41% search, 66% content).

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#5

Dan Martell view on YouTube

55% relevance

Subscribers 2.4M

Videos 2.9K

Views 283.0M

Appearances 9

SERP 31%

Similarity 71%

small business marketing tips business growth books business growth tactics

Share a focus on small business marketing tips and business growth tactics, appealing to similar audiences seeking growth resources, though Dan emphasizes founder-focused guidance (55% match, 31% search, 71% content).

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Exposure Ninja YouTube channel thumbnail

#6

Exposure Ninja view on YouTube

53% relevance

Subscribers 106K

Videos 509

Views 4.9M

Appearances 7

SERP 8%

Similarity 83%

digital marketing strategies marketing strategy best practices lead generation ideas

Both address digital marketing strategies and lead generation ideas, attracting overlapping search terms, but Exposure Ninja leans more into agency-style marketing tactics with deeper optimization guidance (53% match, 8% search, 83% content).

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Content Landscape

Top competitors include Adam Erhart (86% match) and Alex Hormozi (60% match), both aligned with digital marketing strategies, small business marketing tips, and product marketing strategy. HubSpot Marketing (59% match) shares queries around small business marketing tips and marketing strategy best practices. The channel also overlaps with broader leadership and growth topics seen in TED (56% match) and Dan Martell (55% match). Rick Kettner has significantly fewer subscribers (97.1K) than these competitors, with Adam Erhart at 666K and Alex Hormozi at 4M, indicating a smaller presence despite overlapping topics such as marketing strategies, lead generation, and business growth.

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Video Highlights

Didn't Make the Cut

44 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	52%	Marketing Explained	82%	66.2K	8%	4
#8	52%	Easy Marketing School	76%	25.4K	17%	4
#9	51%	LYFE Marketing	78%	219K	11%	3
#10	51%	Alex Cattoni	81%	412K	7%	3
#11	51%	Brand Master Academy	80%	162K	8%	4
#12	50%	Neil Patel	80%	1.6M	7%	4
#13	50%	Laurie Wang	76%	205K	12%	5
#14	50%	The Futur	77%	2.8M	8%	4
#15	49%	Wes McDowell	79%	429K	4%	2
#16	49%	Bill Rice Strategy	79%	9.8K	5%	2
#17	49%	Patrick Dang	76%	343K	8%	4
#18	48%	Harvard Innovation Labs	73%	419K	12%	7
#19	48%	Kelsey Rodriguez	76%	287K	6%	5
#20	48%	Ahrefs	75%	661K	7%	5
#21	48%	Shane Hummus	74%	1.5M	8%	3
#22	48%	Joanna Wiebe	75%	75.6K	6%	3
#23	48%	Philip VanDusen	76%	309K	4%	4
#24	47%	Learn With Shopify	72%	858K	10%	4
#25	47%	Instantly	74%	74.8K	6%	3
#26	46%	Visme	71%	237K	10%	3
#27	46%	Jonathan Milligan \| Market Your Message	74%	7.6K	4%	1
#28	46%	Dreamit	71%	29.7K	9%	2
#29	46%	Mark Tilbury	71%	7.9M	10%	5
#30	46%	Simon Sinek	71%	2.7M	8%	5
#31	46%	Leaders Talk - ThinkEduca	73%	134K	6%	6
#32	46%	Funnel	72%	10.7K	7%	4
#33	46%	Jordan Rafealov	73%	6.6K	5%	1
#34	46%	Aram Taghavi	72%	65.2K	6%	2
#35	46%	Brian Tracy	71%	1.9M	8%	4
#36	46%	Educationleaves	73%	171K	5%	1
#37	45%	monica razak	70%	67.8K	8%	4
#38	45%	Y Combinator	69%	2.2M	9%	6
#39	45%	Business School 101	71%	117K	5%	3
#40	45%	Foundr	71%	310K	7%	3
#41	45%	Leveling Up with Eric Siu	71%	195K	5%	1
#42	45%	Belkins	71%	2.9K	7%	1
#43	44%	Story Grid	70%	42.6K	5%	3
#44	44%	Nordic Business Forum	70%	123K	5%	2
#45	44%	Tony Robbins	70%	2.6M	4%	3
#46	44%	TEDx Talks	62%	44.2M	16%	5
#47	43%	The Swedish Investor	69%	1.0M	5%	1
#48	42%	Simplilearn	68%	6.1M	4%	4
#49	41%	Nate Herk \| AI Automation	66%	568K	4%	3
#50	40%	Goldman Sachs	64%	291K	5%	4

Search Queries Used

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Frequently Asked Questions

Which YouTube channels are most similar to Rick Kettner?

Adam Erhart — 86% match, 666K subscribers; Alex Hormozi — 60% match, 4M subscribers; HubSpot Marketing — 59% match, 591K subscribers. All three are prominent marketing-focused channels with content centered on marketing strategies, business growth, and entrepreneurship, competing for similar audience interest in marketing and startup guidance.

What type of content does Rick Kettner make?

Rick Kettner creates marketing and business strategy content, with videos like The Best Marketing Strategy For A New Product Or Business in 2025 (15.4K views), GET MORE CUSTOMERS With 33 Proven Marketing Channels (16.9K views), The 9 Best Marketing Books To Read in 2025 (108.9K views), Bad vs. Good MARKETING: What's The Difference? (3.5K views), and The 10 Best Marketing Tips From 281 Books (7.3K views). He uploads multiple videos per week, with an average around 67.6K views per video.

How do we determine which channels are similar to Rick Kettner?

We analyze Rick Kettner's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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