Not Malcolm

Subscribers 90.5K

Videos 131

Views 16.4M

Channels Like Not Malcolm

Not Malcolm covers discussions and critiques around cozy life sims, especially Sims-related influencers, fandom drama, and industry debates. The channel uses deep-dives and analysis-style videos that critique trends, influencer culture, and the broader cozy game community, with a cadence of roughly 1.6 uploads per week and average views around 142.8K per video.

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Similar Channels

We found 41 YouTube channels similar to Not Malcolm

#1

Blake Jennings

86% relevance

Subscribers 584K

Videos 435

Views 419.5M

Appearances 10

SERP 100%

Similarity 76%

sims influencer critique sims community drama sims fandom analysis

Both target the Sims audience with strong overlap in searches like 'sims influencer critique' and 'sims community drama'; with a high search match (86%) but Blake's content slightly diverges in tone and depth (content 76%), indicating similar audience reach but distinct style.

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#2

DramaHouse

68% relevance

Subscribers 5.2K

Videos 532

Views 736.1K

Appearances 9

SERP 49%

Similarity 81%

sims influencer critique sims fandom analysis sims influencer pressure

Competes in the same space with searches like 'sims influencer critique' and 'sims fandom analysis'; similar audience signals (68% match) but DramaHouse leans more into controversy-driven content (content 81%) than Not Malcolm.

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#3

Pixelade

67% relevance

Subscribers 232K

Videos 2.2K

Views 85.5M

Appearances 11

SERP 48%

Similarity 80%

sims fandom analysis sims influencer pressure sims creator ethics

Shares focus on 'sims fandom analysis' and 'sims influencer pressure'; decent search alignment (67%), while Pixelade emphasizes creator ethics more in content (80%), signaling overlap in topics but a stronger ethics stance.

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#4

LGR view on YouTube ▶

65% relevance

Subscribers 1.8M

Videos 1.2K

Views 602.3M

Appearances 18

SERP 60%

Similarity 68%

sims influencer critique sims culture critique life sim creator critique

Targets 'sims influencer critique' and 'life sim creator critique' with a solid overall match (65%); search overlap (60%) is similar, but LGR's content tilts toward broader culture critique rather than strictly influencer-focused analysis.

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#5

imAnnaMolly

62% relevance

Subscribers 68.6K

Videos 556

Views 22.7M

Appearances 5

SERP 43%

Similarity 75%

cozy game controversy cozy life sim debate cozy game industry impact

Competes on cozy/sim content with queries like 'cozy game controversy' and 'cozy life sim debate'; moderate search alignment (62%), yet content centers more on cozy game industry impact, differentiating from Not Malcolm's style.

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#6

SatchOnSims view on YouTube ▶

62% relevance

Subscribers 312K

Videos 1.6K

Views 153.8M

Appearances 16

SERP 46%

Similarity 73%

sims culture critique sims community trends sims controversy commentary

Similar in 'sims culture critique' and 'sims controversy commentary' queries (62%), with content oriented toward community trends (73%), indicating shared audience but a stronger emphasis on trends and controversy rather than sole influencer critique.

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Content Landscape

Top competitors include Blake Jennings (86% match) and Pixelade (67% match) for their overlap in sims influencer critique, sims community drama, and sims fandom analysis. LGR (65% match) also competes on sims influencer critique and life sim creator critique. Not Malcolm has 90.5K subscribers, while Blake Jennings leads with 584K and Pixelade with 232K, indicating size differences but shared audience interests in cozy life sim controversy, sims creator ethics, and related discourse.

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Video Highlights

Didn't Make the Cut

35 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	60%	Izzzyzzz ▶	76%	1.1M	36%	6
#8	60%	YouTube Creators	66%	9.8M	51%	10
#9	59%	OtterlyNoah	72%	41.5K	41%	5
#10	58%	Petey Plays It	73%	101K	36%	8
#11	57%	Game Maker's Toolkit ▶	69%	1.7M	39%	6
#12	56%	Plumbella	80%	777K	22%	4
#13	56%	FakeGamerGirl	75%	398K	26%	6
#14	55%	oshinsims	76%	123K	24%	5
#15	53%	Maybe: Salem	79%	32.5K	15%	4
#16	53%	Gooba and Jetpack	76%	1.8K	19%	2
#17	53%	koramora	69%	256K	30%	5
#18	53%	MRIZ	77%	59.1K	17%	4
#19	52%	Soffarox	76%	5.4K	16%	2
#20	52%	Matto On Games	80%	1.2K	9%	2
#21	51%	onlyabidoang	76%	324K	14%	3
#22	51%	Robert Tolppi	76%	167K	13%	1
#23	51%	Cozy Design Studios	77%	8.2K	10%	2
#24	50%	Ada	76%	6.5K	13%	1
#25	50%	fantayzia	76%	340K	10%	2
#26	49%	Slow Burn: A Cozy Game Podcast	75%	2.5K	11%	1
#27	49%	Shannon Ellis	72%	5.2K	15%	2
#28	49%	Juniper Dev ▶	71%	348K	14%	4
#29	48%	EA Help	70%	85.8K	15%	3
#30	48%	Craftian	71%	9.2K	13%	1
#31	46%	Bram	71%	4.0K	10%	2
#32	46%	MadMorph ▶	68%	763K	13%	5
#33	46%	GameSpot ▶	69%	5.7M	10%	2
#34	45%	Sims Community	69%	112K	9%	3
#35	45%	BBC News ▶	59%	19.4M	24%	5
#36	45%	TEDx Talks ▶	64%	44.2M	15%	4
#37	44%	Nathan Dufour Oglesby	66%	11.7K	13%	1
#38	44%	Simon Sinek ▶	65%	2.7M	13%	1
#39	44%	fpt. ▶	62%	601K	16%	1
#40	43%	Community ▶	66%	413K	9%	3
#41	43%	Anton Daniels	63%	1.5M	13%	1

Search Queries Used

cozy game controversy sims influencer critique sims community drama life sim creators cozy life sim debate sims fandom analysis gaming influencer backlash sims culture critique anti-woke gaming discourse cozy game industry impact sims influencer pressure gaming creator accountability sims community trends cozy game culture sims creator ethics sims controversy commentary sims influencer ethics cozy game debates life sim creator critique sims culture analysis influencer accountability trends creator controversy debate gaming community backlash sims fandom opinions cozy games discourse digital creator ethics gaming influencer culture sims content analysis creator responsibility discussion life sim community ethics sims industry impact creators and communities sims popularity debate content creator scrutiny community drama analysis

Frequently Asked Questions

Which YouTube channels are most similar to Not Malcolm?

Not Malcolm's biggest competitors are Blake Jennings — 86% match, 584K subscribers; DramaHouse — 68% match, 5.2K subscribers; and Pixelade — 67% match, 232K subscribers. They share a focus on online culture and personality-driven content related to gaming and social media trends, similar to Not Malcolm's topic space.

What type of content does Not Malcolm make?

Not Malcolm produces videos about gaming culture and influencers, with titles referencing cozy game culture, The Sims, and influencer dynamics. The channel averages 142.8K views per video and uploads about 1.6 times per week.

How do we determine which channels are similar to Not Malcolm?

We analyze Not Malcolm's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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