joob

Subscribers 145K

Videos 116

Views 7.3M

Channels Like joob

joob focuses on thrift culture, personal style, decluttering, upcycling, and wardrobe revamps, delivering tutorials, hauls, closet clean-outs, and lifestyle vlogs. Content style leans toward practical how-tos and style inspiration, with a cadenced upload mix reflected in recent videos like thrift hauls, closet rebrands, and DIY upcycling. The channel publishes approximately 1.4 uploads per week and averages around 31.9K views per video.

Similar Channels

We found 42 YouTube channels similar to joob

#1

Emily Elizabeth May

79% relevance

Subscribers 124K

Videos 288

Views 12.7M

Appearances 4

SERP 79%

Similarity 79%

wardrobe decluttering minimalist closet ideas closet decluttering tips

Both target audiences interested in decluttering and minimalist wardrobe ideas, with high search overlap on terms like wardrobe decluttering and closet decluttering tips, though Emily's content differs in stylistic approach (79% content match) from Joob.

Alyssa Beltempo YouTube channel thumbnail

#2

Alyssa Beltempo view on YouTube ▶

77% relevance

Subscribers 300K

Videos 561

Views 41.7M

Appearances 5

SERP 73%

Similarity 79%

eco fashion tips closet decluttering tips sustainable fashion hacks

Similar focus on closet decluttering and sustainable fashion tips, sharing strong search alignment on eco fashion tips and decluttering tips (content 79%), but Alyssa emphasizes eco/sustainable hacks more than Joob.

#3

Joshua Becker view on YouTube ▶

74% relevance

Subscribers 344K

Videos 485

Views 46.6M

Appearances 5

SERP 65%

Similarity 80%

wardrobe decluttering minimalist wardrobe minimalist closet ideas

Likely audience overlap around wardrobe decluttering and minimalist wardrobe ideas (high search alignment 65%), with Joob and Joshua Becker delivering more minimalist, lifestyle-oriented content (80% content match).

#4

Marita Joyce

74% relevance

Subscribers 34.6K

Videos 93

Views 3.0M

Appearances 4

SERP 64%

Similarity 80%

thrift hauls thrifted outfits

Shares an audience attracted to thrift and thrifted outfits (search 64%), while Marita's content centers on thrift hauls and thrifted outfits (80% content match), aligning with Joob's thrift-forward style but with a thrift-specific angle.

#5

PAOLA

73% relevance

Subscribers 10.8K

Videos 166

Views 840.8K

Appearances 3

SERP 60%

Similarity 82%

upcycling clothing upcycled wardrobe projects

Targets upcycling and upcycled wardrobe projects (search 60%), aligning with Joob on upcycling topics (82% content match) but PAOLA emphasizes DIY upcycled pieces more than Joob.

#6

Outfit Repeater

72% relevance

Subscribers 18.3K

Videos 196

Views 1.3M

Appearances 4

SERP 59%

Similarity 81%

upcycled wardrobe projects DIY fashion alterations

Focuses on upcycled wardrobe projects and DIY fashion alterations (search 59%), producing a similar theme to Joob with a strong DIY bent (81% content match) yet differing in project emphasis.

Content Landscape

Top competitors by match strength are Emily Elizabeth May (79% match) and Alyssa Beltempo (77% match). Both compete on overlapping queries such as wardrobe decluttering, minimalist closet ideas, and sustainable/fashion tips, which align with joob's focus on thrifted outfits, upcycling, and closet organization. Joshua Becker (74% match) also ranks closely, sharing queries like wardrobe decluttering and minimalist wardrobe, indicating a shared emphasis on simplifying and organizing wardrobes. In terms of size, joob has 145K subscribers, while Emily Elizabeth May has 124K, Alyssa Beltempo has 300K, and Joshua Becker has 344K, indicating joob sits between mid-size and peers in this niche. Competitors overlap on queries related to thrift hauls, thrifted outfits, and upcycling clothing.

Video Highlights

Didn't Make the Cut

36 additional channels that were close

Rank	Relevance	Channel	Similarity	Subscribers	SERP	Appearances
#7	72%	Kathleen Illustrated ▶	82%	140K	56%	5
#8	71%	Ally Purugganan ▶	87%	1.0M	48%	8
#9	71%	kelly ▶	83%	307K	51%	3
#10	71%	Asia Jackson ▶	79%	707K	58%	6
#11	69%	Lindsiann ▶	88%	322K	42%	4
#12	68%	Curated by Natalie	83%	64.3K	44%	3
#13	67%	MAIAZINE ▶	77%	134K	52%	4
#14	67%	Sydnee Zora	87%	439K	38%	3
#15	67%	Kalitaku	86%	1.3M	38%	8
#16	67%	Alex ▶	82%	219K	45%	4
#17	66%	Carrie Dayton	83%	462K	42%	2
#18	66%	Haley's Corner	86%	894K	38%	3
#19	65%	beepworld	82%	147K	38%	4
#20	63%	Vanessa Moynihan	82%	2.9M	35%	7
#21	63%	Claire's Monologue	79%	163K	38%	4
#22	62%	Use Less	80%	250K	34%	5
#23	62%	Clutterbug ▶	76%	1.2M	40%	3
#24	61%	Ryanne Darr	84%	50.4K	27%	5
#25	61%	Sophie DiLoreto	86%	315K	25%	3
#26	61%	Ellie Richards	79%	25.2K	34%	5
#27	61%	Michaela Bento	85%	289K	23%	2
#28	60%	Frugal Aesthetic ▶	77%	1.6M	34%	2
#29	60%	jasmine le ▶	84%	1.4M	24%	3
#30	59%	Christina Mychas ▶	82%	403K	24%	6
#31	59%	Dana Berez	77%	144K	31%	1
#32	59%	That Practical Mom	76%	1.3M	33%	3
#33	59%	Nate Katsuki	81%	3.0K	25%	1
#34	58%	Estel Sogo	80%	38.4K	26%	3
#35	58%	Sean Oulashin	73%	15.4K	35%	2
#36	56%	The Organized Soprano	78%	117K	25%	1
#37	56%	Jessica Vill	77%	1M	25%	1
#38	55%	Home With Stefani	76%	211K	24%	2
#39	55%	Pierre Dalati ▶	75%	1.9M	25%	1
#40	50%	Retro Toy Envy	68%	277K	23%	3
#41	50%	Top5Central	67%	4.3M	25%	1
#42	50%	mossysocks	66%	141K	25%	1

Search Queries Used

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Frequently Asked Questions

Which YouTube channels are most similar to joob?

Emily Elizabeth May — 79% match, 124K subscribers; Alyssa Beltempo — 77% match, 300K subscribers; Joshua Becker — 74% match, 344K subscribers. All three channels share a focus on minimalism, decluttering, and lifestyle organizing content similar to joob.

What type of content does joob make?

joob creates lifestyle and closet-focused content, including thrift finds, cleaning, decluttering, DIY/upcycling, and wellness/fitness themed videos. The channel uploads about 1.4 videos per week, with an average of 31.9K views per video.

How do we determine which channels are similar to joob?

We analyze joob's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.

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