High overlap for searches like instagram marketing and social media marketing (100% and 82% respectively) with content aligned to marketing plan ROI, indicating a similar audience and practical marketing strategy focus as HubSpot Marketing, though Adam’s approach is more consultancy-oriented.
Content Landscape
Similar Channels
We found 50 YouTube channels similar to HubSpot Marketing
Strong search alignment on social media marketing and email marketing automation (86% and 78%), with content centered on growth and automation tactics that mirror HubSpot Marketing’s performance marketing and funnel optimization focus, albeit in a more aggressive growth framing.
Significant search overlap for instagram and social media marketing (61%) and a content emphasis on marketing trends 2026 (87%), placing Neil in the same educational, tactic-driven space targeting marketers seeking current trends.
Greater emphasis on marketing trends 2026 and multi-channel content strategy (89% content) aligns with HubSpot’s cross-channel marketing guidance, though Jade’s channel style leans more on trend-led content.
Strong alignment on instagram marketing and marketing trends 2026 (38% and 85%), plus viral marketing 2026 (via content), reflecting a copy-centric, audience-growth oriented approach similar to HubSpot’s content marketing education.
Notable overlap in instagram marketing and social media marketing searches (both around 32%), with high content similarity on marketing trends 2026 (88%), indicating a shared audience seeking strategic marketing frameworks.
Didn't Make the Cut
44 additional channels that were close
| Rank | Relevance | Channel | Similarity | Subscribers | SERP | Appearances |
|---|---|---|---|---|---|---|
| #7 | 62% | Ben Heath | 81% | 423K | 33% | 8 |
| #8 | 62% | Modern Millie ▶ | 87% | 713K | 24% | 8 |
| #9 | 59% | GaryVee | 84% | 4.8M | 23% | 10 |
| #10 | 59% | Wes McDowell | 85% | 429K | 19% | 5 |
| #11 | 59% | Leveling Up with Eric Siu | 79% | 195K | 28% | 5 |
| #12 | 58% | Kallaway ▶ | 82% | 344K | 23% | 6 |
| #13 | 58% | Sam Piliero | 81% | 68.1K | 22% | 6 |
| #14 | 57% | Exposure Ninja ▶ | 86% | 106K | 13% | 4 |
| #15 | 56% | Chase Chappell | 82% | 135K | 17% | 7 |
| #16 | 56% | Learn With Shopify ▶ | 76% | 858K | 26% | 7 |
| #17 | 55% | Simplilearn ▶ | 76% | 6.1M | 23% | 6 |
| #18 | 55% | heyDominik | 84% | 219K | 10% | 1 |
| #19 | 54% | Tommy Clark | 84% | 10.9K | 10% | 4 |
| #20 | 54% | Ahrefs ▶ | 82% | 661K | 12% | 3 |
| #21 | 54% | Nick Theriot | 83% | 62.2K | 10% | 1 |
| #22 | 54% | AdRoll | 82% | 5.2K | 10% | 1 |
| #23 | 53% | Amber Figlow | 82% | 16K | 10% | 3 |
| #24 | 53% | Funnel | 79% | 10.7K | 13% | 3 |
| #25 | 53% | Sabri Suby | 82% | 445K | 9% | 3 |
| #26 | 53% | WebFX | 82% | 20.2K | 9% | 2 |
| #27 | 52% | Edward Sturm | 80% | 54.5K | 11% | 4 |
| #28 | 52% | Visme | 79% | 237K | 13% | 1 |
| #29 | 52% | Davie Fogarty Mentors | 80% | 18.5K | 10% | 1 |
| #30 | 52% | Think Media Podcast | 81% | 374K | 9% | 2 |
| #31 | 52% | Marley Jaxx | 79% | 181K | 11% | 3 |
| #32 | 52% | Ben Heath - Google Ads | 80% | 92K | 9% | 2 |
| #33 | 52% | The Calum Johnson Show | 78% | 245K | 12% | 2 |
| #34 | 52% | Senator We Run Ads | 79% | 278K | 11% | 3 |
| #35 | 51% | TransPerfect Digital | 78% | 5.5K | 11% | 2 |
| #36 | 51% | TK Kader | 78% | 87.4K | 10% | 2 |
| #37 | 51% | Podia | 78% | 35.6K | 10% | 1 |
| #38 | 50% | Tooltester | 74% | 32.5K | 14% | 2 |
| #39 | 50% | Michael Bernstein | 78% | 114K | 9% | 2 |
| #40 | 50% | John Reinesch | 76% | 3.9K | 10% | 1 |
| #41 | 50% | Adobe | 72% | 264K | 16% | 3 |
| #42 | 49% | Google Career Certificates ▶ | 74% | 737K | 13% | 3 |
| #43 | 49% | Easy Marketing School ▶ | 75% | 25.4K | 10% | 1 |
| #44 | 48% | NNgroup | 74% | 218K | 9% | 2 |
| #45 | 48% | Superside | 73% | 8.3K | 10% | 1 |
| #46 | 48% | TED ▶ | 73% | 27.2M | 10% | 5 |
| #47 | 47% | Chantal Leonhardt | 67% | 42.6K | 17% | 7 |
| #48 | 45% | Juan Galán | 67% | 2.0K | 13% | 1 |
| #49 | 44% | Life With Simrah | 65% | 13K | 13% | 1 |
| #50 | 44% | TEDx Talks ▶ | 66% | 44.2M | 10% | 1 |
Search Queries Used
Frequently Asked Questions
Which YouTube channels are most similar to HubSpot Marketing?
HubSpot Marketing's biggest competitors on YouTube are Adam Erhart (89% match, 666K subscribers), Alex Hormozi (81% match, 4M subscribers), and Neil Patel (77% match, 1.6M subscribers). They share overlap in digital marketing topics, including strategy, social media marketing, and driving ROI for businesses.
What type of content does HubSpot Marketing make?
HubSpot Marketing produces content on digital marketing, marketing strategy, social media, advertising, and business growth, as evidenced by video titles like 'How to Master Instagram Reels for Business in 2026', 'How AI-Powered Email Skyrockets Conversion', and 'How to Define Your Ideal Customer Profile (ICP)'. The channel uploads about 3.2 videos per week with an average of 6.6K views per video.
How do we determine which channels are similar to HubSpot Marketing?
We analyze HubSpot Marketing's recent videos, generate topic-relevant search queries, check YouTube search results, and compare the meaning of each channel's content to measure similarity. The result is a ranked list sorted by SERP overlap, semantic similarity, and search appearances.
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